ASSET ADVISORS

ASSET ADVISORS INVESTMENT MANAGEMENT, LLC Legal Name

Adviser information for ASSET ADVISORS last updated from Form ADV on March 27th, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.

Advisory Business

Type of Organization Limited Liability Company
Fiscal Year End DECEMBER
Legal Location Delaware, United States

Employees

Total Number of Employees 9
Investment Advisory/Research 5
Registered Broker-Dealer Representatives 0
Registered State Investment Advisers 5
Licensed Agents of an Insurance Company 0
No. of Firms/People that Solicit Clients 0

RAUM

Provides Management of Securities Portfolios Yes
Type Accounts RAUM
Discretionary 1,108 $1.1B
Non-Discretionary 0 $0
Total 1,108 $1.1B

Clients

Type Number RAUM
Individuals 197 $44.5M
HNW Individuals 230 $1.1B
Banking or thrift institutions 0 $0
Investment companies 0 $0
Business development companies 0 $0
Pooled investment vehicles 0 $0
Pension and profit sharing plans 8 $26.1M
Charitable organizations 10 $21.3M
State or municipal gov entities 0 $0
Other investment advisers 0 $0
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations or other businesses <5 $2.0M
Other 0 $0
Type Number
No. of Non-RAUM Clients 1
No. of Non-U.S. Clients 0
No. of Financial Planning Clients 11-25

Services

Advisory Services Financial planningPortfolio management for individuals and/or small businesses
Compensation % of AUMFixed fees

Identifiers

SEC RIA File Number 801-113477
SEC ERA File Number 801-113477
SEC CIK Numbers 1756695
SEC CRD Numbers 297305
Legal Entity Identifier None

Principal Office

2814-A HILLCREEK DRIVE
AUGUSTA
GA
United States
Monday - Friday, 8 AM - 5 PM
Tel: 706-650-9900, Fax: 706-650-9994

Chief Compliance Officer

BENJAMIN A. BRAXTON
CHIEF OPERATIONS OFFICER
2814-A HILLCREEK DRIVE
AUGUSTA
GA
United States
Tel: 706-650-9900
Fax: 706-650-9994
(Full email address available in API data)

Regulatory Contact

GEORGE A. RUSH
PRESIDENT
2814 A HILLCREEK DRIVE
AUGUSTA
GA
United States
Tel: 706-650-9900
Fax: 706-650-9994
(Full email address available in API data)

Industry Affiliates

None

Private Funds

Name Type Assets $USD Min Investment $USD No. Owners
None

Control Persons

Name Type Entity Title Since Ownership
FOCUS OPERATING, LLC Domestic Entity MEMBER (MANAGER) 07/2018 > 75%
RUSH, GEORGE, ANDREW Individual PRESIDENT 07/2018 < 5%
RICE, ROBERT, WILLIAMS Individual VICE PRESIDENT 07/2018 < 5%
FOCUS FINANCIAL PARTNERS, LLC Domestic Entity FOCUS OPERATING, LLC MEMBER 01/2007 > 75%
FOCUS FINANCIAL PARTNERS INC. Domestic Entity FOCUS FINANCIAL PARTNERS, LLC MEMBER 07/2018 > 75%
Braxton, Benjamin, Allen Individual CHIEF OPERATIONS OFFICER 01/2020 < 5%
Braxton, Benjamin, Allen Individual CHIEF COMPLIANCE OFFICER 08/2021 < 5%
FERDINAND FFP ACQUISITION, LLC Domestic Entity FOCUS FINANCIAL PARTNERS INC. SHAREHOLDER, CLASS A COMMON STOCK 08/2023 > 75%
FERDINAND FFP ULTIMATE HOLDINGS, LP Domestic Entity FOCUS FINANCIAL PARTNERS INC. SHAREHOLDER CLASS B COMMON STOCK 08/2023 > 75%
FERDINAND FFP INTERMEDIATE HOLDINGS, LLC Domestic Entity FERDINAND FFP ACQUISITION, LLC MEMBER 08/2023 > 75%
FERDINAND FFP PARENT, INC. Domestic Entity FERDINAND FFP INTERMEDIATE HOLDINGS, LLC MEMBER 08/2023 > 75%
FERDINAND FFP ULTIMATE HOLDINGS, LP Domestic Entity FERDINAND FFP PARENT, INC. SHAREHOLDER 08/2023 > 75%
CD&R FERDINAND HOLDINGS, L.P. Domestic Entity FERDINAND FFP ULTIMATE HOLDINGS, LP PARTNER 08/2023 50-75%
CD&R FERDINAND CO-INVESTOR, L.P. Foreign Entity CD&R FERDINAND HOLDINGS, L.P. PARTNER 08/2023 25-50%
CLAYTON, DUBILIER & RICE FUND XII, L.P. Foreign Entity CD&R FERDINAND HOLDINGS, L.P. PARTNER 08/2023 50-75%

No. Employees, Historic

10502020202120222023202420258 on 2/21/20208 on 6/12/20206 on 3/8/20216 on 3/10/20217 on 3/24/20227 on 4/1/20227 on 3/28/20237 on 8/1/20237 on 9/5/20237 on 9/26/20239 on 3/27/2024

RAUM, Historic

2B1B0202020212022202320242025933201231 on 2/21/2020933201231 on 6/12/2020998063088 on 3/8/2021998063088 on 3/10/20211236197066 on 3/24/20221236197066 on 4/1/20221053374179 on 3/28/20231053374179 on 8/1/20231053374179 on 9/5/20231053374179 on 9/26/20231149241264 on 3/27/2024

No. Clients, Historic

5002500202020212022202320242025424 on 2/21/2020424 on 6/12/2020427 on 3/8/2021427 on 3/10/2021436 on 3/24/2022436 on 4/1/2022448 on 3/28/2023448 on 8/1/2023448 on 9/5/2023448 on 9/26/2023447 on 3/27/2024

Holdings

From latest 13F, filed August 14th, 2024 for period ending June 30th, 2024
Name Class Value $USD # Shares Private Fund
ABBOTT LABS COM 11M 110K 0
AMAZON COM INC COM 22M 115K 0
AMERICAN EXPRESS CO COM 347K 2K 0
AMERICAN WTR WKS CO INC NEW COM 13M 99K 0
AMGEN INC COM 10M 33K 0
APPLE INC COM 8M 36K 0
ATMOS ENERGY CORP COM 1M 10K 0
AUTOMATIC DATA PROCESSING IN COM 1M 5K 0
AUTOZONE INC COM 3M 1K 0
BANK AMERICA CORP COM 239K 6K 0
BERKSHIRE HATHAWAY INC DEL CL B NEW 11M 26K 0
BROWN FORMAN CORP CL B 1M 31K 0
CHEVRON CORP NEW COM 591K 4K 0
CHURCH & DWIGHT CO INC COM 20M 198K 0
CINTAS CORP COM 31M 44K 0
COCA COLA CO COM 16M 250K 0
COLGATE PALMOLIVE CO COM 259K 3K 0
DEERE & CO COM 5M 14K 0
DISNEY WALT CO COM 4M 36K 0
DOVER CORP COM 18M 99K 0
EMERSON ELEC CO COM 991K 9K 0
FIRST CMNTY CORP S C COM 466K 27K 0
GENUINE PARTS CO COM 415K 3K 0
HERSHEY CO COM 1M 8K 0
HOME DEPOT INC COM 6M 17K 0
HONEYWELL INTL INC COM 373K 2K 0
INTERNATIONAL BUSINESS MACHS COM 492K 3K 0
INTUIT COM 42M 64K 0
ISHARES TR SELECT DIVID ETF 9M 78K 0
ISHARES TR CORE S&P500 ETF 268K 490 0
ISHARES TR DOW JONES US ETF 3M 24K 0
JOHNSON & JOHNSON COM 18M 122K 0
KIMBERLY-CLARK CORP COM 2M 17K 0
MARRIOTT INTL INC NEW CL A 27M 110K 0
MCDONALDS CORP COM 2M 8K 0
MICROSOFT CORP COM 85M 190K 0
MONDELEZ INTL INC CL A 295K 5K 0
PAYCHEX INC COM 17M 144K 0
PEPSICO INC COM 2M 9K 0
PFIZER INC COM 407K 15K 0
PHILIP MORRIS INTL INC COM 841K 8K 0
PHILLIPS 66 COM 294K 2K 0
PROCTER AND GAMBLE CO COM 8M 51K 0
SHELL PLC SPON ADS 433K 6K 0
ROYAL GOLD INC COM 313K 3K 0
SCHWAB CHARLES CORP COM 13M 174K 0
SCHWAB STRATEGIC TR US BRD MKT ETF 61M 967K 0
SCHWAB STRATEGIC TR US MID-CAP ETF 4M 55K 0
SCHWAB STRATEGIC TR US SML CAP ETF 447K 9K 0
SCHWAB STRATEGIC TR INTERNL DIVID 6M 249K 0
SCHWAB STRATEGIC TR US DIVIDEND EQ 81M 1M 0
SHERWIN WILLIAMS CO COM 9M 29K 0
SOUTHERN CO COM 1M 15K 0
TJX COS INC NEW COM 3M 24K 0
TEXAS INSTRS INC COM 284K 1K 0
THERMO FISHER SCIENTIFIC INC COM 7M 13K 0
VANGUARD INDEX FDS S&P 500 ETF SHS 2M 4K 0
VANGUARD INDEX FDS TOTAL STK MKT 1M 5K 0
WALMART INC COM 21M 316K 0
INVESCO QQQ TR UNIT SER 1 245K 511 0
ABBVIE INC COM 17M 98K 0
ETFS GOLD TR PHYSCL GOLD SHS 346K 16K 0
ADOBE INC COM 556K 1K 0
ALPHABET INC CAP STK CL C 490K 3K 0
ALPHABET INC CAP STK CL A 23M 125K 0
AMERIPRISE FINL INC COM 10M 23K 0
BLACKROCK INC COM 6M 7K 0
CORTEVA INC COM 1M 20K 0
COSTCO WHSL CORP NEW COM 49M 57K 0
DUKE ENERGY CORP NEW COM NEW 506K 5K 0
EXXON MOBIL CORP COM 453K 4K 0
FEDEX CORP COM 2M 5K 0
ISHARES TR MSCI USA MIN VOL 12M 138K 0
ISHARES TR MSCI USA QLT FCT 8M 44K 0
ISHARES TR IBONDS 26 TRM TS 3M 122K 0
ISHARES TR IBONDS 25 TRM TS 2M 96K 0
ISHARES TR IBONDS 24 TRM TS 1M 55K 0
JPMORGAN CHASE & CO. COM 2M 7K 0
MERCK & CO INC COM 8M 66K 0
MID-AMER APT CMNTYS INC COM 2M 16K 0
NEXTERA ENERGY INC COM 3M 37K 0
NVIDIA CORPORATION COM 10M 81K 0
PRICE T ROWE GROUP INC COM 6M 51K 0
SPDR S&P 500 ETF TR TR UNIT 3M 6K 0
SPDR GOLD TR GOLD SHS 258K 1K 0
SELECT SECTOR SPDR TR SBI HEALTHCARE 13M 86K 0
SELECT SECTOR SPDR TR SBI CONS STPLS 2M 29K 0
SELECT SECTOR SPDR TR SBI CONS DISCR 5M 27K 0
SELECT SECTOR SPDR TR FINANCIAL 15M 356K 0
SELECT SECTOR SPDR TR TECHNOLOGY 33M 144K 0
SELECT SECTOR SPDR TR COMMUNICATION 16M 189K 0
SELECT SECTOR SPDR TR SBI INT-UTILS 827K 12K 0
SERVICENOW INC COM 385K 490 0
TRX GOLD CORPORATION COM 12K 30K 0
3M CO COM 347K 3K 0
UNITEDHEALTH GROUP INC COM 968K 2K 0
VANGUARD WORLD FD INDUSTRIAL ETF 565K 2K 0
VERIZON COMMUNICATIONS INC COM 467K 11K 0
VISA INC COM CL A 204K 777 0
WASTE MGMT INC DEL COM 7M 32K 0
WESTROCK COFFEE CO COM 102K 10K 0
XYLEM INC COM 2M 17K 0
ACCENTURE PLC IRELAND SHS CLASS A 23M 76K 0
CHUBB LIMITED COM 16M 62K 0