BETTER MONEY DECISIONS

BETTER MONEY DECISIONS, LLC Legal Name

Adviser information for BETTER MONEY DECISIONS last updated from Form ADV on February 21st, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.

Advisory Business

Type of Organization Limited Liability Company
Fiscal Year End DECEMBER
Legal Location New Mexico, United States

Employees

Total Number of Employees 8
Investment Advisory/Research 6
Registered Broker-Dealer Representatives 0
Registered State Investment Advisers 6
Licensed Agents of an Insurance Company 0
No. of Firms/People that Solicit Clients 0

RAUM

Provides Management of Securities Portfolios Yes
Type Accounts RAUM
Discretionary 276 $271.9M
Non-Discretionary 0 $0
Total 276 $271.9M

Clients

Type Number RAUM
Individuals 192 $97.1M
HNW Individuals 77 $153.1M
Banking or thrift institutions 0 $0
Investment companies 0 $0
Business development companies 0 $0
Pooled investment vehicles 0 $0
Pension and profit sharing plans 0 $0
Charitable organizations 7 $21.7M
State or municipal gov entities 0 $0
Other investment advisers 0 $0
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations or other businesses 0 $0
Other 0 $0
Type Number
No. of Non-RAUM Clients 0
No. of Non-U.S. Clients 0
No. of Financial Planning Clients 101-250

Services

Advisory Services Financial planningPortfolio management for individuals and/or small businesses
Compensation % of AUMFixed fees

Identifiers

SEC RIA File Number 801-115227
SEC ERA File Number 801-115227
SEC CIK Numbers 1858428
SEC CRD Numbers 172980
Legal Entity Identifier None

Principal Office

460 ST. MICHAEL'S DRIVE
SUITE 902
SANTA FE
NM
United States
Monday - Friday, BY APPOINTMENT
Tel: 844-507-0961, Fax: 505-806-7534

Chief Compliance Officer

LORRAINE ELL
MANAGING MEMBER
6207 WHIFFLETREE LN
MIDLAND
MI
United States
Tel: 844-507-0961
Fax: 5053592210
(Full email address available in API data)

Industry Affiliates

None

Private Funds

Name Type Assets $USD Min Investment $USD No. Owners
None

Control Persons

Name Type Entity Title Since Ownership
ELL, LORRAINE, FRASSINELL Individual MANAGING MEMBER, CCO 11/2015 50-75%
KNIGHT, LEA ANN, GARRISON Individual MINORITY OWNER 01/2019 25-50%

No. Employees, Historic

105020192020202120222023202420257 on 4/4/20197 on 5/6/20197 on 5/6/20197 on 8/23/20197 on 11/19/20199 on 3/6/20209 on 4/24/20209 on 6/24/20204 on 3/3/20214 on 4/16/20214 on 12/8/20216 on 3/2/20226 on 2/23/20236 on 4/10/20236 on 4/10/20236 on 8/9/20236 on 8/22/20237 on 1/12/20247 on 1/29/20248 on 2/21/2024

RAUM, Historic

300M150M02019202020212022202320242025110411153 on 4/4/2019120557046 on 5/6/2019120557046 on 5/6/2019120557046 on 8/23/2019120557046 on 11/19/2019148870610 on 3/6/2020148870610 on 4/24/2020148870610 on 6/24/2020131257866 on 3/3/2021131257866 on 4/16/2021131257866 on 12/8/2021199457431 on 3/2/2022197887888 on 2/23/2023197887888 on 4/10/2023197887888 on 4/10/2023197887888 on 8/9/2023197887888 on 8/22/2023197887888 on 1/12/2024271903360 on 1/29/2024271903360 on 2/21/2024

No. Clients, Historic

30015002019202020212022202320242025143 on 4/4/2019152 on 5/6/2019152 on 5/6/2019152 on 8/23/2019152 on 11/19/2019216 on 3/6/2020216 on 4/24/2020216 on 6/24/2020213 on 3/3/2021213 on 4/16/2021213 on 12/8/2021191 on 3/2/2022284 on 2/23/2023284 on 4/10/2023284 on 4/10/2023284 on 8/9/2023284 on 8/22/2023284 on 1/12/2024276 on 1/29/2024276 on 2/21/2024

Holdings

From latest 13F, filed July 24th, 2024 for period ending June 30th, 2024
Name Class Value $USD # Shares Private Fund
ALPHABET INC CAP STK CL A 695K 4K
AMAZON COM INC COM 2M 8K
APPLE INC COM 4M 18K
BERKSHIRE HATHAWAY INC DEL CL B NEW 412K 1K
CHEVRON CORP NEW COM 485K 3K
COCA COLA CO COM 332K 5K
COSTCO WHSL CORP NEW COM 309K 363
DIMENSIONAL ETF TRUST US TARGETED VLU 8M 147K
DIMENSIONAL ETF TRUST US CORE EQUITY 2 685K 21K
DIMENSIONAL ETF TRUST WORLD EX US CORE 278K 11K
FLEXSHARES TR STOX US ESG SLCT 386K 3K
INVESCO QQQ TR UNIT SER 1 266K 556
ISHARES TR CORE S&P500 ETF 1M 2K
ISHARES TR ISHS 1-5YR INVS 13M 253K
ISHARES TR CORE MSCI EAFE 16M 216K
ISHARES TR IBOXX HI YD ETF 1M 18K
ISHARES TR ESG SCRND S&P500 4M 99K
ISHARES TR ESG SCRD S&P MID 639K 16K
ISHARES TR ESG AWRE 1 5 YR 2M 82K
ISHARES TR RUS 1000 ETF 275K 924
ISHARES TR ESG SCRND S&P SM 1M 28K
ISHARES TR US INDUSTRIALS 416K 3K
ISHARES TR CORE S&P MCP ETF 9M 146K
ISHARES TR USD GRN BOND ETF 728K 16K
ISHARES TR ESG MSCI LEADR 386K 4K
ISHARES TR CORE MSCI INTL 269K 4K
ISHARES TR CORE S&P SCP ETF 998K 9K
ISHARES TR ESG ADVNCD HY BD 214K 5K
ISHARES TR U.S. TECH ETF 924K 6K
ISHARES TR CORE INTL AGGR 1M 26K
ISHARES TR ESG AWR US AGRGT 2M 36K
JPMORGAN CHASE & CO. COM 573K 3K
KKR & CO INC COM 217K 2K
META PLATFORMS INC CL A 270K 535
MICROSOFT CORP COM 1M 2K
NETFLIX INC COM 468K 693
NUSHARES ETF TR NUVEEN ESG LRGVL 516K 14K
NUSHARES ETF TR NUVEEN ESG EMRGN 554K 19K
NUSHARES ETF TR NUVEEN ESG INTL 3M 105K
NVIDIA CORPORATION COM 1M 9K
SCHWAB STRATEGIC TR US MID-CAP ETF 208K 3K
SELECT SECTOR SPDR TR TECHNOLOGY 262K 1K
SPDR INDEX SHS FDS PORTFOLIO DEVLPD 1M 34K
SPDR INDEX SHS FDS PORTFOLIO EMG MK 8M 218K
SPDR S&P 500 ETF TR TR UNIT 565K 1K
SPDR SER TR S&P KENSHO INTLG 215K 6K
SPDR SER TR PORTFOLIO AGRGTE 3M 126K
SPDR SER TR PORTFOLIO SH TSR 12M 407K
SPDR SER TR PORTFOLIO SHORT 277K 9K
SPDR SER TR PRTFLO S&P500 VL 2M 33K
SPDR SER TR PORTFOLI S&P1500 1M 20K
SPDR SER TR PRTFLO S&P500 GW 2M 20K
SPDR SER TR BLOOMBERG INVT 3M 101K
VANGUARD INDEX FDS SMALL CP ETF 6M 27K
VANGUARD INDEX FDS TOTAL STK MKT 327K 1K
VANGUARD INDEX FDS S&P 500 ETF SHS 7M 14K
VANGUARD INDEX FDS MID CAP ETF 329K 1K
VANGUARD INDEX FDS LARGE CAP ETF 244K 977
VANGUARD SCOTTSDALE FDS INT-TERM CORP 3M 41K
VANGUARD SPECIALIZED FUNDS DIV APP ETF 624K 3K
VANGUARD WHITEHALL FDS HIGH DIV YLD 256K 2K
VANGUARD WORLD FD ESG US STK ETF 480K 5K
VANGUARD WORLD FD INF TECH ETF 249K 431
VANGUARD WORLD FD HEALTH CAR ETF 1M 4K
VANGUARD WORLD FD ESG INTL STK ETF 241K 4K