MERCURY INVESTMENT GROUP

GHE, LLC Legal Name

Adviser information for MERCURY INVESTMENT GROUP last updated from Form ADV on March 8th, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.

Advisory Business

Type of Organization Limited Liability Company
Fiscal Year End DECEMBER
Legal Location Tennessee, United States

Employees

Total Number of Employees 5
Investment Advisory/Research 5
Registered Broker-Dealer Representatives 0
Registered State Investment Advisers 5
Licensed Agents of an Insurance Company 0
No. of Firms/People that Solicit Clients 0

RAUM

Provides Management of Securities Portfolios Yes
Type Accounts RAUM
Discretionary 112 $179.6M
Non-Discretionary 0 $0
Total 112 $179.6M

Clients

Type Number RAUM
Individuals 24 $8.9M
HNW Individuals 60 $126.2M
Banking or thrift institutions 0 $0
Investment companies 0 $0
Business development companies 0 $0
Pooled investment vehicles 5 $39.3M
Pension and profit sharing plans 0 $0
Charitable organizations 0 $0
State or municipal gov entities 0 $0
Other investment advisers <5 $5.2M
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations or other businesses 0 $0
Other 0 $0
Type Number
No. of Non-RAUM Clients 10
No. of Non-U.S. Clients 0
No. of Financial Planning Clients 0

Services

Advisory Services Portfolio management for individuals and/or small businessesPortfolio management for pooled investment vehiclesPortfolio management for businesses or institutional clients
Compensation % of AUM

Identifiers

SEC RIA File Number 801-121636
SEC ERA File Number 801-121636
SEC CIK Numbers 1910179
SEC CRD Numbers 125245
Legal Entity Identifier None

Principal Office

40 S. MAIN ST.
SUITE 1530
MEMPHIS
TN
United States
Monday - Friday, 9:30 A.M. - 5 P.M.
Tel: 901-327-2788, Fax: None

Chief Compliance Officer

EDWARD GOODMAN
40 S. MAIN ST
SUITE 1720
MEMPHIS
TN
United States
Tel: 901-327-2788
(Full email address available in API data)

Regulatory Contact

CECIL GODMAN
SECRETARY/CHIEF MARKETING OFFICER
40 S. MAIN ST
SUITE 1720
MEMPHIS
TN
United States
Tel: 901-327-2788
(Full email address available in API data)

Industry Affiliates

None

Private Funds

Name Type Assets $USD Min Investment $USD No. Owners
None

Control Persons

Name Type Entity Title Since Ownership
GOODMAN, FRANK, B Individual MANAGER 03/2013 25-50%
HUNT, ROBERT, JEFFREY Individual VICE-MANAGER 03/2014 25-50%
WARREN, JEFF Individual MEMBER 02/2004 10-25%
WARREN, KATHY Individual MEMBER 02/2004 10-25%
GODMAN, CECIL, ADAIR Individual SECRETARY, CHIEF MARKETING OFFICER 03/2013 < 5%
Goodman, Edward, Charles Individual CHIEF COMPLIANCE OFFICER, MEMBER 10/2019 < 5%
Goodman, Cameron, F Individual MEMBER 09/2020 < 5%

No. Employees, Historic

1050202120222023202420254 on 5/28/20214 on 10/4/20214 on 10/12/20214 on 3/10/20225 on 3/28/20235 on 4/6/20235 on 7/25/20235 on 3/8/2024

RAUM, Historic

200M100M020212022202320242025124304000 on 5/28/2021145061000 on 10/4/2021145061000 on 10/12/2021152802658 on 3/10/2022115212425 on 3/28/2023115212425 on 4/6/2023115212425 on 7/25/2023179576762 on 3/8/2024

No. Clients, Historic

904502021202220232024202583 on 5/28/202184 on 10/4/202184 on 10/12/202178 on 3/10/202284 on 3/28/202384 on 4/6/202384 on 7/25/202390 on 3/8/2024

Holdings

From latest 13F, filed August 8th, 2024 for period ending June 30th, 2024
Name Class Value $USD # Shares Private Fund
ABBOTT LABORATORIES COM ABT 1K 13K
ADOBE INC COM ADBE 13K 23K
AUTOMATIC DATA PROCESSING INC COM ADP 4K 17K
BEAZER HOMES USA INC COM BZH 2K 59K
BEST BUY CO INC COM BBY 2K 18K
BLOCK INC COM CL A SQ 1K 21K
BOOKING HOLDINGS INC COM BKNG 3K 705
CHEGG INC COM CHGG 54 17K
CHUBB LIMITED COM CB 2K 8K
CISCO SYSTEMS INC COM CSCO 2K 34K
COLGATE-PALMOLIVE CO COM CL 2K 21K
COSTCO WHOLESALE CORP COM COST 5K 6K
DR HORTON INC COM DHI 3K 18K
DOUBLELINE INCOME SOLUTIONS FD COM DSL 265 21K
EBAY INC COM EBAY 934 17K
EXPEDIA GROUP INC COM EXPE 834 7K
GOLDMAN SACHS GROUP INC COM GS 779 2K
HOME DEPOT INC COM HD 444 1K
INVESCO EXCHANGE TRADED SELF I BULSHS 2026 BSCQ 230 12K
ISHARES TRUST MSCI EMG MKT ETF EEM 971 23K
ISHARES TRUST TIPS BD ETF TIP 371 3K
JOHNSON & JOHNSON COM JNJ 2K 12K
KB HOME COM KBH 2K 28K
LOWE'S COMPANIES INC COM LOW 5K 24K
MANPOWERGROUP INC COM MAN 705 10K
MARATHON PETROLEUM CORP COM MPC 7K 38K
MARRIOTT INTERNATIONAL INC COM CL A MAR 1K 6K
MCDONALD'S CORPORATION COM MCD 4K 14K
MOODYS CORP COM MCO 7K 16K
MSCI INC COM MSCI 2K 5K
NVIDIA CORP COM NVDA 134K 1M
PAYCHEX INC COM PAYX 2K 21K
PAYPAL HOLDINGS INC COM PYPL 1K 24K
PEPSICO INC COM PEP 2K 11K
PIMCO CORPORATE & INCOME OPP F COM PCN 4K 307K
PIMCO FUNDS COM PTY 320 22K
PROCTER & GAMBLE CO COM PG 2K 12K
PROGRESSIVE CORP (OHIO) COM PGR 6K 29K
QUALCOMM INC COM QCOM 4K 22K
S&P GLOBAL INC COM SPGI 6K 13K
SALLY BEAUTY HOLDINGS INC COM SBH 180 17K
SEI INVESTMENT CO COM SEIC 546 8K
SIMON PROPERTY GROUP INC COM USD0.0001 SPG 551 4K
SPDR S&P MIDCAP 400 ETF TR MDY 535 1K
STARBUCKS CORP COM SBUX 3K 45K
STRATEGIC EDUCATION INC COM STRA 280 3K
SYSCO CORP COM SYY 1K 15K
T ROWE PRICE GROUPS COM TROW 2K 19K
TRINET GROUP INC COM TNET 3K 27K
VANGUARD HIGH DIV YLD ETF VYM 271 2K
WELLS FARGO & COMPANY COM WFC 457 8K
WILEY (JOHN) & SONS INC COM CL A WLY 250 6K