CERTIFIED ADVISORY CORP

Adviser information for CERTIFIED ADVISORY CORP last updated from Form ADV on March 28th, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.

Advisory Business

Type of Organization Corporation
Fiscal Year End DECEMBER
Legal Location Florida, United States

Employees

Total Number of Employees 37
Investment Advisory/Research 22
Registered Broker-Dealer Representatives 10
Registered State Investment Advisers 21
Licensed Agents of an Insurance Company 15
No. of Firms/People that Solicit Clients 2

RAUM

Provides Management of Securities Portfolios Yes
Type Accounts RAUM
Discretionary 5,840 $2.3B
Non-Discretionary 0 $0
Total 5,840 $2.3B

Clients

Type Number RAUM
Individuals 1,769 $644.7M
HNW Individuals 558 $1.2B
Banking or thrift institutions 0 $0
Investment companies 0 $0
Business development companies 0 $0
Pooled investment vehicles 0 $0
Pension and profit sharing plans 63 $369.7M
Charitable organizations 6 $3.7M
State or municipal gov entities 2 $12.3M
Other investment advisers 0 $0
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations or other businesses 14 $19.7M
Other 0 $0
Type Number
No. of Non-RAUM Clients 57
No. of Non-U.S. Clients 0
No. of Financial Planning Clients 101-250

Services

Advisory Services Financial planningPortfolio management for individuals and/or small businessesPension consulting servicesSelection of other advisers (including private fund managers)Publication of periodicals or newslettersEducational seminars/workshops
Compensation % of AUMHourly chargesFixed feesSOLICITATION FEES

Chief Compliance Officer

SHERI M CUFF
PRESIDENT
1111 DOUGLAS AVENUE
ALTAMONTE SPRINGS
FL
United States
Tel: 407-869-9800
Fax: 407-869-9700
(Full email address available in API data)

Regulatory Contact

AARON J BERT
PRINCIPAL
1111 DOUGLAS AVENUE
ALTAMONTE SPRINGS
FL
United States
Tel: 407-869-9800
Fax: 407-869-9700
(Full email address available in API data)

Industry Affiliates

CERTIFIED INSURANCE CORP Insurance company or agency

Private Funds

Name Type Assets $USD Min Investment $USD No. Owners
None

Control Persons

Name Type Entity Title Since Ownership
BERT, JOSEPH, FRANK Individual CEO 03/1994 > 75%
CUFF, SHERI, MINGUS Individual PRESIDENT & CCO 01/2022 < 5%

No. Employees, Historic

40200201920202021202220232024202517 on 6/25/201917 on 7/9/201917 on 1/2/202035 on 3/30/202035 on 6/30/202035 on 3/31/202135 on 5/3/202135 on 5/27/202138 on 3/31/202238 on 3/31/202337 on 3/28/2024

RAUM, Historic

3B2B020192020202120222023202420251192720177 on 6/25/20191192720177 on 7/9/20191192720177 on 1/2/20201511078000 on 3/30/20201511078000 on 6/30/20201787052959 on 3/31/20211787052959 on 5/3/20211787052959 on 5/27/20212178847169 on 3/31/20221921925914 on 3/31/20232272751721 on 3/28/2024

No. Clients, Historic

3,0001,500020192020202120222023202420251786 on 6/25/20191786 on 7/9/20191786 on 1/2/20201942 on 3/30/20201942 on 6/30/20202054 on 3/31/20212054 on 5/3/20212054 on 5/27/20212179 on 3/31/20222292 on 3/31/20232412 on 3/28/2024

Holdings

From latest 13F, filed August 13th, 2024 for period ending June 30th, 2024
Name Class Value $USD # Shares Private Fund
AMAZON.COM INC Stock 6M 31K
ISHARES TR MID GRWTH INDX ETF ETF 4M 61K
ISHARES TR SMLL GRWTH IDX ETF ETF 3M 67K
SIRIUS XM RADIO INC Stock 46K 16K
POWERSHARES QQQ TR ETF 25M 52K
TECHNOLOGY SELECT SECTOR SPDR ETF 1M 7K
SPDR PORTFOLIO AGGREGATE BOND ETF ETF 5M 203K
ISHARES GOLD TRUST ETF ETF 214K 5K
ISHARES CORE INTERNATIONAL AGGREGATE BOND ETF ETF 4M 83K
SPDR PORTFOLIO INTERMEDIATE TERM TREASURY ETF ETF 12M 441K
ISHARES INTERNATIONAL SMALLCAP EQUITY FACTOR ETF ETF 1M 39K
JOHNSON & JOHNSON COM Stock 3M 19K
VANGUARD TOTAL STOCK MARKET ETF ETF 2M 8K
VANGUARD ENERGY ETF 449K 4K
VANGUARD INTERNATIONAL HIGH DIVIDEND YIELD ETF ETF 4M 56K
COSTCO WHOLESALE CORP Stock 6M 7K
GOLDMAN SACHS GROUP INC Stock 370K 818
REAL ESTATE SELECT SECTOR SPDR FUND ETF 6M 149K
PIMCO INCOME STRATEGY FUND II CEF 357K 50K
PROCTER AND GAMBLE CO COM Stock 699K 4K
COCA COLA CO COM Stock 2M 33K
ENTERPRISE PRODS PARTNERS L P Stock 397K 14K
TRUIST FINL CORP COM Stock 865K 22K
INVESCO BULLETSHARES 2025 CORPORATE BOND ETF ETF 856K 42K
UNITED PARCEL SERVICE INC Stock 285K 2K
VANGUARD REIT INDEX ETF ETF 2M 24K
NETFLIX COM INC Stock 780K 1K
MERCK & CO INC Stock 761K 6K
ISHARES TRS&P SHORT TERM NATL MUNICIPAL BD FD ETF 249K 2K
SPDR S&P 500 ETF ETF 6M 11K
FIDELITY HIGH DIVIDEND ETF ETF 1M 23K
MCKESSON CORP Stock 430K 737
FIDELITY VALUE FACTOR ETF ETF 561K 10K
MASTERCARD INC Stock 9M 19K
ISHARES DOW JONES US HOME CONST (ETF) ETF 364K 4K
PARSONS CORP DEL COM Stock 388K 5K
ISHARES TR S&P 100 INDEX FUND ETF 589K 2K
PACER US CASH COWS 100 ETF ETF 25M 458K
VERIZON COMMUNICATIONS Stock 767K 19K
VANGUARD FTSE ALL-WORLD EX-US SMALL-CAP ETF ETF 3M 29K
FEDEX CORP Stock 253K 843
PEPSICO INC COM Stock 349K 2K
TRANE TECHNOLOGIES PLC SHS Stock 239K 727
FORD MOTOR COMPANY Stock 221K 18K
SPDR PORTFOLIO MORTGAGE BACKED BOND ETF ETF 7M 319K
FIRST TRUST ENERGY ALPHADEX FUND ETF 226K 12K
SPDR BLOOMBERG CONVERTIBLE SECURITIES ETF ETF 408K 6K
HOME DEPOT Stock 4M 11K
VILLAGE FARMS INTL INC COM Stock 43K 42K
PACER US SMALL CAP CASH COWS 100 ETF ETF 12M 276K
JPMORGAN INTERNATIONAL BOND OPPORTUNITIES ETF ETF 8M 173K
INVESCO S&P 500 MOMENTUM ETF ETF 219K 3K
FIRST TRUST FINANCIALS ALPHADEX FUND ETF 1M 24K
PACER DEVELOPED MARKETS INTERNATIONAL CASH COWS 100 ETF ETF 9M 305K
ISHARES RUSSELL 2000 VALUE ETF 298K 2K
HEALTH CARE SELECT SECTOR SPDR ETF 3M 22K
SPDR GOLD ETF ETF 2M 9K
SOUTHERN CO COM Stock 604K 8K
ISHARES RUSSELL 1000 GROWTH ETF ETF 3M 9K
SCHWAB ETFS- US BROAD MARKET ETF ETF 219K 3K
SCHWAB INTERNATIONAL EQUITY ETF ETF 8M 206K
CONSUMER STAPLES SELECT SECTOR SPDR ETF 374K 5K
INVESCO BULLETSHARES 2027 CORPORATE BOND ETF ETF 297K 15K
JPMORGAN ULTRA-SHORT INCOME ETF ETF 2M 41K
INVESCO BULLETSHARES 2025 HIGH YIELD CORPORATE BOND ETF ETF 367K 16K
SCHWAB U.S. LARGE-CAP GROWTH ETF ETF 7M 69K
SPDR PORTFOLIO SHORT TERM CORPORATE BOND ETF ETF 3M 109K
ISHARES S&P SMALLCAP 600 ETF ETF 9M 80K
BERKSHIRE HATHAWAY INC DEL CL B NEW Stock 8M 20K
ADOBE SYS INC Stock 568K 1K
VANGUARD SHORT-TERM CORPORATE BOND ETF ETF 6M 74K
ALPHABET INC CAP STK CL A Stock 4M 20K
FISERV INC Stock 942K 6K
CSX CORP Stock 614K 18K
MICROSOFT Stock 6M 14K
ISHARES EUROPE 350 INDEX ETF 353K 6K
INVESCO BULLETSHARES 2026 CORPORATE BOND ETF ETF 423K 22K
FIRST TRUST TCW UNCONSTRAINED PLUS BOND ETF ETF 7M 274K
ABRDN BLOOMBERG ALL COMMODITY LONGER DATED STRATEGY K-1 FREE ETF ETF 434K 13K
RPM INTL INC COM Stock 435K 4K
PGIM ULTRA SHORT BOND ETF ETF 851K 17K
INNOVATOR U.S. EQUITY POWER BUFFER ETF - JULY ETF 333K 9K
EXPONENT INC Stock 479K 5K
BERKSHIRE HATHAWAY INC DEL CL A Stock 612K 1
BOEING CO COM Stock 803K 4K
VANGUARD SMALL CAP ETF ETF 5M 21K
VANGUARD MID CAP ETF 2M 8K
NEXTERA ENERGY INC COM Stock 248K 4K
VANGUARD SHORT-TERM TREASURY ETF ETF 6M 99K
TESLA MOTORS INC Stock 1M 7K
EQUITRANS MIDSTREAM CORP COM Stock 138K 11K
INVENTRUST PPTYS CORP REIT 491K 20K
PIMCO SHORT TERM MUNICIPAL BOND ACTIVE ETF ETF 2M 47K
VANGUARD HEALTH CARE ETF ETF 671K 3K
FINANCIAL SELECT SECTOR SPDR ETF 1M 25K
NORFOLK SOUTHERN CRP Stock 895K 4K
PUBLIC STORAGE INC REIT 311K 1K
INNOVATOR U.S. EQUITY POWER BUFFER ETF - JANUARY ETF 2M 49K
VANGUARD CONSUMER STAPLES ETF ETF 3M 16K
VANGUARD INFORMATION TECHNOLOGY ETF 12M 20K
PIMCO INTERMEDIATE MUNICIPAL BOND ACTIVE EXCHANGE-TRADED FUND ETF 872K 17K
DISTILLATE US FUNDAMENTAL STABILITY & VALUE ETF ETF 349K 7K
INNOVATOR U.S. EQUITY POWER BUFFER ETF - APRIL ETF 301K 9K
VICTORYSHARES SHORT-TERM BOND ETF ETF 1M 22K
VANGUARD S&P 500 ETF ETF 7M 13K
ISHARES DJ US HEALTH CARE PROVIDERS ETF 795K 15K
FIFTH THIRD BANCORP COM Stock 259K 7K
S & P MID CAP 400 DEP RCPTS MID CAP ETF 530K 991
ICORECONNECT INC COM Stock 9K 10K
ISHARES RUSSELL TOP 200 GROWTH ETF ETF 10M 47K
AMERICAN CENTURY DIVERSIFIED MUNICIPAL BOND ETF ETF 3M 60K
RYDEX ETF TR S&P EQUAL WEIGHT CONSUMER STAPLES ETF ETF 11M 352K
ELI LILLY & CO COM Stock 4M 4K
AIR PRODS & CHEMS INC COM Stock 2M 6K
AVANTIS U.S. SMALL CAP VALUE ETF ETF 6M 66K
VANGUARD RUSSELL 1000 GROWTH ETF ETF 6M 63K
AVANTIS INTERNATIONAL EQUITY ETF ETF 719K 12K
AVANTIS INTERNATIONAL SMALL CAP VALUE ETF ETF 716K 11K
AVANTIS EMERGING MARKETS EQUITY ETF ETF 5M 86K
AVANTIS U.S. EQUITY ETF ETF 3M 30K
VANGUARD TOTAL INTERNATIONAL STOCK ETF ETF 638K 11K
INNOVATOR U.S. EQUITY POWER BUFFER ETF - DECEMBER ETF 342K 9K
VANGUARD MORTGAGE-BACKED SECURITIES ETF ETF 2M 42K
PIMCO CORPORATE OPPORTUNITY FUND CEF 162K 11K
ISHARES RUSSELL 2000 ETF ETF 607K 3K
INNOVATOR U.S. EQUITY POWER BUFFER ETF - FEBRUARY ETF 2M 67K
DUKE ENERGY CORP NEW COM NEW Stock 2M 17K
INNOVATOR U.S. EQUITY POWER BUFFER ETF - MARCH ETF 2M 41K
MICRON TECHNOLOGY Stock 636K 5K
AFLAC INC COM Stock 4M 42K
INVESCO S&P MIDCAP MOMENTUM ETF ETF 1M 12K
ISHARES FLOATING RATE BOND ETF ETF 540K 11K
FIDELITY BLUE CHIP GROWTH ETF ETF 834K 20K
ISHARES DJ SELECT DIVIDEND ETF 271K 2K
AMERICAN ELEC PWR CO INC COM Stock 884K 10K
ISHARES RUSSELL MIDCAP GROWTH ETF ETF 1M 10K
MARATHON PETE CORP Stock 280K 2K
VANGUARD SMALL CAP VALUE ETF ETF 329K 2K
INVESCO NASDAQ 100 ETF ETF 289K 1K
ALLIANZIM U.S. LARGE CAP BUFFER20 OCT ETF ETF 470K 14K
ENERGY TRANSFER EQUITY L P COM UNIT LTD PARTNERSHIP Stock 165K 10K
FT VEST US EQUITY DEEP BUFFER ETF - DECEMBER ETF 240K 6K
VANGUARD MID CAP GROWTH ETF ETF 667K 3K
SCHWAB US DIVIDEND EQUITY ETF ETF 19M 240K
ALLIANZIM US LARGE CAP BUFFER20 APR ETF ETF 4M 121K
XTRACKERS MSCI EAFE HEDGED EQUITY ETF ETF 3M 76K
INVESCO FTSE RAFI US 1000 ETF ETF 594K 16K
ISHARES TR S&P GLOBAL 100 INDEXFD ETF 8M 82K
VISA INC Stock 4M 14K
DIMENSIONAL U.S. TARGETED VALUE ETF ETF 2M 42K
DIMENSIONAL U.S. EQUITY ETF ETF 6M 103K
HOLLEY INC COM Stock 76K 21K
DIMENSIONAL WORLD EX U.S. CORE EQUITY 2 ETF ETF 340K 13K
DIMENSIONAL INTERNATIONAL VALUE ETF ETF 3M 91K
AVANTIS U.S. LARGE CAP VALUE ETF ETF 313K 5K
VANGUARD VALUE ETF ETF 21M 131K
VANGUARD GROWTH ETF ETF 37M 98K
SPDR BARCLAYS CAPITAL SHORT TERM HIGH YIELD BOND ETF ETF 7M 280K
JPMORGAN INCOME ETF ETF 11M 234K
EATON VANCE TAX MANAGED BUY WRITE OPPORTUNITIES FD COM CEF 282K 34K
ISHARES CORE S&P TOTAL U.S. STOCK MARKET ETF ETF 209K 2K
FIRST TR/FIDUCIARY ASSET MGMT COVERED CALL FD COM CEF 199K 10K
META PLATFORMS INC CL A Stock 413K 819
PIMCO DYNAMIC INCOME FD SHS CEF 558K 30K
VANGUARD MATERIALS ETF ETF 3M 18K
PALO ALTO NETWORKS INC COM Stock 3M 8K
JPMORGAN REALTY INCOME ETF ETF 391K 9K
AVAGO TECHNOLOGIES LTD Stock 504K 314
VANGUARD SHORT TERM INFL-PROTECTED ETF 5M 106K
ISHARES CORE MSCI TOTAL INTERNATIONAL STOCK ETF ETF 215K 3K
ISHARES CORE MSCI EAFE ETF ETF 5M 62K
ROYAL BANK OF CANADA Stock 370K 3K
WISDOMTREE U.S. TOTAL DIVIDEND FUND ETF 2M 34K
GE HEALTHCARE TECHNOLOGIES INC COMMON STOCK Stock 213K 3K
ISHARES U.S. MEDICAL DEVICES ETF ETF 8M 141K
NVIDIA CORP Stock 6M 51K
CUMMINS INC COM Stock 1M 5K
ABBVIE INC COM Stock 1M 8K
S&P GLOBAL INC COM Stock 3M 7K
ISHARES CORE MSCI EMERGING MKTS ETF 206K 4K
VANGUARD TOTAL BOND MARKET ETF ETF 592K 8K
ISHARES CORE 1-5 YEAR USD BOND ETF ETF 221K 5K
TAIWAN SEMICONDUCTOR MANUFACTURING CO LTD ADR 256K 1K
FIRST TRUST PREFERRED SECURITIES & INCOME ETF ETF 200K 12K
INVESCO S&P 500 QUALITY ETF ETF 8M 120K
BLACKSTONE INC COM Stock 273K 2K
ZIMMER HLDGS INC Stock 227K 2K
ROCKWELL AUTOMATION INC COM Stock 277K 1K
STRYKER CORP Stock 239K 703
QUALCOMM INC Stock 2M 9K
GENERAL DYNAMICS CORP COM Stock 305K 1K
MCDONALDS CORP COM Stock 315K 1K
CAMBRIA SHAREHOLDER YIELD ETF ETF 5M 69K
FIDELITY ENHANCED LARGE CAP CORE ETF ETF 1M 33K
FIDELITY ENHANCED MID CAP ETF ETF 844K 29K
CISCO SYS INC Stock 289K 6K
COHEN & STEERS INFRASTRUCTURE FUND CEF 611K 27K
ISHARES TR RUSSELL MIDCAP INDEX FD ETF 851K 10K
ADVANCED MICRO DEVICES INC COM Stock 288K 2K
AT&T INC COM Stock 561K 29K
VANGUARD INTERMEDIATE-TERM BOND ETF 10M 135K
VANGUARD FINANCIALS ETF ETF 302K 3K
EATON VANCE TOTAL RETURN BOND ETF ETF 277K 6K
ENERGY SELECT SECTOR SPDR ETF 4M 44K
FT VEST U.S. EQUITY MAX BUFFER ETF - MARCH ETF 243K 8K
GE VERNOVA INC COM Stock 233K 1K
SCHWAB FUNDAMENTAL U.S. LARGE COMPANY ETF ETF 12M 177K
GE AEROSPACE COM NEW Stock 1M 7K
ISHARES MSCI USA QUALITY FACTOR ETF ETF 364K 2K
CONSUMER DISCRETIONARY SEL SECTOR SPDR FD ETF 1M 8K
INDUSTRIAL SELECT SECTOR SPDR ETF 3M 25K
SCIENCE APPLICATIONS INTERNA Stock 319K 3K
ISHARES SEMICONDUCTOR ETF ETF 224K 910
SCHWAB FUNDAMENTAL INTERNATIONAL EQUITY ETF ETF 14M 409K
RIVERFRONT STRATEGIC INCOME FUND ETF 3M 116K
SPDR BLOOMBERG 1-10 YEAR TIPS ETF ETF 3M 166K
FIDELITY MSCI MATERIALS INDEX ETF ETF 3M 59K
FIDELITY MSCI INFORMATION TECHNOLOGY INDEX ETF ETF 459K 3K
ISHARES S&P 500 VALUE ETF ETF 1M 6K
ISHARES S&P 500 GROWTH ETF ETF 3M 27K
ISHARES S&P 500 INDEX ETF 20M 36K
ONEOK INC NEW COM Stock 297K 4K
UNION PAC CORP COM Stock 386K 2K
NORTHROP GRUMMAN CORP COM Stock 406K 931
THERMO FISHER SCIENTIFIC INC COM Stock 229K 414
VANGUARD MID-CAP VALUE ETF ETF 306K 2K
LOCKHEED MARTIN CORP Stock 2M 5K
JPMORGAN CHASE & CO. COM Stock 5M 23K
INTERNATIONAL PAPER CO COM Stock 1M 26K
SPDR PORTFOLIO EMERGING MARKETS ETF ETF 463K 12K
CHEVRON CORP NEW COM Stock 3M 17K
ISHARES AMT-FREE MUNI BOND ETF ETF 873K 8K
VANGUARD FTSE DEVELOPED MARKETS ETF ETF 5M 100K
DANAHER CORP Stock 231K 926
BANK AMERICA CORP COM Stock 376K 9K
REAVES UTIL INCOME FD COM SH BEN INT CEF 483K 18K
FIRST TRUST GLOBAL TACTICAL COMMODITY STRATEGY FUND ETF 265K 11K
SPDR SER TR S&P DIVID ETF ETF 789K 6K
WALMART INC COM Stock 2M 24K
FIRST TRUST RISING DIVIDEND ACHIEVERS ETF ETF 2M 42K
INTL BUSINESS MACHINES Stock 803K 5K
ORACLE CORPORATION Stock 463K 3K
RTX CORPORATION COM Stock 395K 4K
VANGUARD FTSE EMERGING MARKETS ETF ETF 1M 28K
VANGUARD HIGH DIVIDEND YIELD ETF 10M 81K
PFIZER INC COM Stock 2M 83K
GILEAD SCIENCES INC Stock 734K 11K
CATERPILLAR INC COM Stock 229K 689
ALPHABET INC CAP STK CL C Stock 3M 17K
AMERICAN EXPRESS CO COM Stock 302K 1K
AMGEN INC Stock 456K 1K
APPLIED MATLS INC COM Stock 221K 938
ISHARES CORE S&P US VALUE ETF ETF 10M 111K
VANGUARD DIVIDEND APPRECIATION ETF ETF 6M 32K
NUVEEN PREFERRED AND CONVERTIBLE INCOME FU CEF 75K 10K
ISHARES CORE DIVIDEND GROWTH ETF ETF 2M 29K
SPDR PORTFOLIO S&P 500 ETF ETF 222K 3K
EATON CORP PLC SHS Stock 332K 1K
BLACKROCK ULTRA SHORT-TERM BOND ETF ETF 771K 15K
FIRST TRUST ENHANCED SHORT MATURITY ETF ETF 420K 7K
NATIONAL RETAIL PPTYS REIT 1M 24K
SPDR PORTFOLIO S&P 500 GROWTH ETF ETF 948K 12K
BK OF AMERICA CORP 7.25CNV PFD L Convertible Preferred 566K 473
SPDR PORTFOLIO S&P 500 VALUE ETF ETF 3M 62K
PHILIP MORRIS INTL INC Stock 283K 3K
FIDELITY TOTAL BOND ETF ETF 12M 268K
VANGUARD MEGA CAP 300 ETF ETF 2M 9K
ALTRIA GROUP INC COM Stock 1M 24K
CITIGROUP INC Stock 451K 7K
EXXON MOBIL CORP COM Stock 1M 10K
UNITEDHEALTH GROUP Stock 2M 4K
VANGUARD MEGA CAP VALUE ETF ETF 292K 2K
LOWES COS INC COM Stock 348K 2K
ARK NEXT GENERATION INTERNET ETF ETF 200K 3K
ISHARES MSCI INTL QUALITY FACTOR ETF ETF 8M 200K
DELTA APPAREL INC COM Stock 9K 15K
UTILITIES SELECT SECTOR SPDR ETF 928K 14K
SPDR S&P WORLD EX-US ETF 5M 146K
ISHARES CORE S&P MID CAP ETF ETF 10M 165K
ISHARES CURRENCY HEDGED MSCI EAFE SMALL-CAP ETF ETF 1M 39K
VANGUARD TAX-EXEMPT BOND ETF ETF 460K 9K
APPLE INC Stock 17M 79K
ISHARES CONVERTIBLE BOND ETF ETF 13M 163K
ABBOTT LABS COM Stock 622K 6K
DISNEY WALT CO COM Stock 1M 12K
FIDELITY COMWLTH TR ETF 368K 5K
ISHARES TR RUSSELL 1000 INDEX ETF ETF 1M 5K
ISHARES RUSSELL 1000 VALUE ETF ETF 2M 11K