THE STRATEGIC FINANCIAL ALLIANCE
THE STRATEGIC FINANCIAL ALLIANCE, INC. Legal Name
Adviser information for THE STRATEGIC FINANCIAL ALLIANCE last updated from Form ADV on March 28th, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.
Advisory Business
| Type of Organization | Corporation |
|---|---|
| Fiscal Year End | DECEMBER |
| Legal Location | Georgia, United States |
Employees
| Total Number of Employees | 74 |
|---|---|
| Investment Advisory/Research | 56 |
| Registered Broker-Dealer Representatives | 74 |
| Registered State Investment Advisers | 74 |
| Licensed Agents of an Insurance Company | 56 |
| No. of Firms/People that Solicit Clients | 0 |
RAUM
| Provides Management of Securities Portfolios | Yes |
|---|
| Type | Accounts | RAUM |
|---|---|---|
| Discretionary | 269 | $48.5M |
| Non-Discretionary | 1,091 | $285.5M |
| Total | 1,360 | $334.0M |
Clients
| Type | Number | RAUM |
|---|---|---|
| Individuals | 1,153 | $176.8M |
| HNW Individuals | 194 | $153.6M |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles | 0 | $0 |
| Pension and profit sharing plans | 0 | $0 |
| Charitable organizations | 0 | $0 |
| State or municipal gov entities | 0 | $0 |
| Other investment advisers | 0 | $0 |
| Insurance companies | 0 | $0 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses | 13 | $3.5M |
| Other | 0 | $0 |
| Type | Number |
|---|---|
| No. of Non-RAUM Clients | 40 |
| No. of Non-U.S. Clients | 0 |
| No. of Financial Planning Clients | 51-100 |
Services
| Advisory Services | Financial planningPortfolio management for individuals and/or small businessesPortfolio management for businesses or institutional clientsSelection of other advisers (including private fund managers)Educational seminars/workshops |
|---|---|
| Compensation | % of AUMHourly chargesFixed feesCommissions |
| Other Business Activities | Broker-dealer |
Wrap Fee Program
| Offers Wrap Fee Program | Yes |
|---|
| Acting As | RAUM |
|---|---|
| Sponsor | 0 |
| Portfolio Manager | 77.7M |
| Both for Same | 77.7M |
| Portfolio Manager to Program | Sponsor |
|---|---|
| STRATEGIC CHOICE | THE STRATEGIC FINANCIAL ALLIANCE, INC. |
Identifiers
| SEC RIA File Number | 801-62226 |
|---|---|
| SEC ERA File Number | 801-62226 |
| SEC CIK Numbers | None |
| SEC CRD Numbers | 126514 |
| Legal Entity Identifier | None |
Principal Office
2200 CENTURY PARKWAYSUITE 500
ATLANTA
GA
United States
Monday - Friday, 9:00 AM TO 5:00 PM
Tel: 678-954-4000, Fax: 678-954-4001
Chief Compliance Officer
EDWARD WOLL
CHIEF COMPLIANCE OFFICER
2200 CENTURY PARKWAY
SUITE 500
ATLANTA
GA
United States
Tel:
678-954-4073
Fax:
678-954-4001
E****@*********T
(Full email address available in API data)
Regulatory Contact
VERONICA HARRELL
AVP
2200 CENTURY PARKWAY
SUITE 500
ATLANTA
GA
United States
Tel:
6789544012
Fax:
678 954 4001
V*******@*********T
(Full email address available in API data)
Industry Affiliates
| BENNCO ADVISORS | Other investment adviser, including financial planners |
| CAROLINA WEALTH ADVISORS | Other investment adviser, including financial planners |
| GREEN CREEK RESOURCES, LLC | Sponsor, GP, manager of pooled investment vehicles |
| SFA INSURANCE SERVICES, INC. | Insurance company or agency |
| STRATEGIC BLUEPRINT, LLC | Other investment adviser, including financial planners |
| TIMBREL CAPITAL, LLC | Broker-dealer, municipal securities dealer, or gov securities broker or dealer |
Private Funds
| Name | Type | Assets $USD | Min Investment $USD | No. Owners |
|---|
None
Control Persons
| Name | Type | Entity | Title | Since | Ownership |
|---|---|---|---|---|---|
| GOLDSMITH, ARTHUR BERTRAM | Individual | – | SVP | 05/2003 | < 5% |
| SFA HOLDINGS, INC. | Domestic Entity | – | SHAREHOLDER | 02/2003 | > 75% |
| WOLL, EDWARD BARNETT | Individual | – | VICE PRESIDENT, CCO | 12/2018 | < 5% |
| COPELAND, JOSEPH KILLINGSWORTH | Individual | – | VICE PRESIDENT, INFORMATION SYSTEMS & TECHNOLOGY | 01/2018 | < 5% |
| SYWAK, ALEXANDER JAMES | Individual | – | VICE PRESIDENT, SUPERVISION | 01/2018 | < 5% |
| MARTIN, JOSEPH JAMES | Individual | – | FIN OP | 03/2021 | < 5% |
| SLOVIN, CLIVE | Individual | – | DIRECTOR | 02/2003 | < 5% |
| SULLIVAN, JULIE ANN | Individual | – | PRESIDENT, DIRECTOR | 07/2022 | < 5% |