Hedge Fund Database

THE MILWAUKEE COMPANY

ESTATE COUNSELORS, LLC Legal Name

Adviser information for THE MILWAUKEE COMPANY last updated from Form ADV on March 21st, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.

Advisory Business

Type of Organization Limited Liability Company
Fiscal Year End DECEMBER
Legal Location Wisconsin, United States

Employees

Total Number of Employees 7
Investment Advisory/Research 7
Registered Broker-Dealer Representatives 0
Registered State Investment Advisers 4
Licensed Agents of an Insurance Company 0
No. of Firms/People that Solicit Clients 0

RAUM

Provides Management of Securities Portfolios Yes
Type Accounts RAUM
Discretionary 308 $1.1B
Non-Discretionary 0 $0
Total 308 $1.1B

Clients

Type Number RAUM
Individuals 9 $5.5M
HNW Individuals 29 $826.8M
Banking or thrift institutions 0 $0
Investment companies 2 $0
Business development companies 0 $0
Pooled investment vehicles 0 $0
Pension and profit sharing plans 0 $0
Charitable organizations 0 $0
State or municipal gov entities 0 $0
Other investment advisers 0 $0
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations or other businesses 19 $219.2M
Other 0 $0
Type Number
No. of Non-RAUM Clients 0
No. of Non-U.S. Clients 0

Services

Advisory Services Portfolio management for individuals and/or small businessesPortfolio management for investment companies
Compensation % of AUM

Identifiers

SEC RIA File Number 801-62584
SEC ERA File Number 801-62584
SEC CIK Numbers 1559832
SEC CRD Numbers 123452
Legal Entity Identifier None

Principal Office

414 N. MAIN STREET
THIENSVILLE
WI
United States
Monday - Friday, 8:00-4:30
Tel: 262-238-6980, Fax: 262-333-3209

Websites

www.linkedin.com/company/the-milwaukee-company/ themarketcommentator.com/ www.themilwaukeecompany.com www.facebook.com/themilwaukeecompany twitter.com/mrktcommentator www.linkedin.com/company/the-brinsmere-funds/ www.thebrinsmerefunds.com

Chief Compliance Officer

SATYAKI MITRA
PORTFOLIO MANAGER
414 N MAIN ST
THIENSVILLE
WI
United States
Tel: 262-238-6980
Fax: 262-333-3209
(Full email address available in API data)

Regulatory Contact

LAURA ZAKRAJSHECK
OPERATIONS MANAGER
414 N MAIN ST
THIENSVILLE
WI
United States
Tel: 262-238-6980
Fax: 262-333-3209
(Full email address available in API data)

Industry Affiliates

None

Private Funds

Name Type Assets $USD Min Investment $USD No. Owners
None

Control Persons

Name Type Entity Title Since Ownership
WILLMS, ANDREW, JOHN Individual – PRESIDENT AND CEO 02/2002 < 5%
ANDREW J. AND LINDA S. WILLMS TRUST Domestic Entity – OWNER 01/2017 10-25%
WILLMS, ANDREW, JOHN Individual ANDREW J. AND LINDA S. WILLMS TRUST TRUSTEE 01/2017
WILLMS, LINDA Individual ANDREW J. AND LINDA S. WILLMS TRUST TRUSTEE 01/2017
Willms, Jacob, A Individual EMILY M. WILLMS FAMILY TRUST TRUSTEE 12/2021
EMILY M. WILLMS FAMILY TRUST Domestic Entity – OWNER 01/2022 25-50%
JACOB A. WILLMS FAMILY TRUST Domestic Entity – OWNER 01/2022 25-50%
MICHAEL R. WILLMS FAMILY TRUST Domestic Entity – OWNER 01/2022 25-50%
Willms, Jacob, A Individual JACOB A. WILLMS FAMILY TRUST TRUSTEE 01/2022
Willms, Jacob, A Individual MICHAEL R. WILLMS FAMILY TRUST TRUSTEE 01/2022
MITRA, SATYAKI Individual – CCO 03/2024 < 5%

No. Employees, Historic

10502020202120222023202420254 on 3/24/20204 on 6/30/20204 on 6/30/20204 on 10/26/20205 on 3/27/20215 on 8/25/20215 on 8/25/20216 on 3/31/20227 on 3/24/20236 on 11/17/20237 on 3/21/2024

RAUM, Historic

2B1B0202020212022202320242025822298367 on 3/24/2020822298367 on 6/30/2020822298367 on 6/30/2020822298367 on 10/26/2020931606650 on 3/27/2021931606650 on 8/25/2021931606650 on 8/25/20211046632034 on 3/31/2022936012576 on 3/24/20231016401096 on 11/17/20231051520236 on 3/21/2024

No. Clients, Historic

6030020202021202220232024202527 on 3/24/202027 on 6/30/202027 on 6/30/202027 on 10/26/202041 on 3/27/202141 on 8/25/202141 on 8/25/202147 on 3/31/202250 on 3/24/202351 on 11/17/202359 on 3/21/2024

Holdings

From latest 13F, filed August 8th, 2024 for period ending June 30th, 2024
Name Class Value $USD # Shares Private Fund
ADOBE INC COM 1M 2K –
AFFIRM HLDGS INC COM CL A 1M 42K –
AKAMAI TECHNOLOGIES INC COM 1M 13K –
ALBEMARLE CORP COM 1M 13K –
ALBERTSONS COS INC COMMON STOCK 1M 70K –
ALLISON TRANSMISSION HLDGS I COM 1M 20K –
AMARIN CORP PLC SPONS ADR NEW 10K 15K –
APA CORPORATION COM 984K 33K –
APOLLO GLOBAL MGMT INC COM 2M 14K –
APPLOVIN CORP COM CL A 3M 32K –
BILL HOLDINGS INC COM 1M 23K –
BUILDERS FIRSTSOURCE INC COM 2M 12K –
CARNIVAL CORP UNIT 99/99/9999 2M 100K –
CARVANA CO CL A 4M 28K –
CCC INTELLIGENT SOLUTIONS HL COM 1M 133K –
CHESAPEAKE ENERGY CORP COM 2M 20K –
CONSTELLATION ENERGY CORP COM 3M 15K –
DEVON ENERGY CORP NEW COM 1M 23K –
DRAFTKINGS INC NEW COM CL A 1M 34K –
ELASTIC N V ORD SHS 1M 12K –
ELI LILLY & CO COM 2M 2K –
EMERSON ELEC CO COM 882K 8K –
ETF SER SOLUTIONS THE BRINSMERE FU 283M 11M –
ETF SER SOLUTIONS THE BRINSMERE FU 278M 10M –
FIDELITY COVINGTON TRUST MSCI UTILS INDEX 4M 102K –
FIRST CTZNS BANCSHARES INC N CL A 2M 960 –
FIRST MID ILL BANCSHARES INC COM 374K 11K –
GEN DIGITAL INC COM 2M 70K –
INVESCO ACTVELY MNGD ETC FD OPTIMUM YIELD 681K 48K –
INVESCO DB MULTI-SECTOR COMM PRECIOUS METAL 355K 6K –
INVESCO EXCH TRADED FD TR II VAR RATE PFD 8M 331K –
INVESCO QQQ TR UNIT SER 1 1M 2K –
ISHARES INC MSCI EMRG CHN 241K 4K –
ISHARES TR CORE S&P SCP ETF 2M 17K –
ISHARES TR RUSSELL 2000 ETF 1M 7K –
ISHARES TR IBONDS DEC 2033 2M 62K –
ISHARES TR IBOXX HI YD ETF 244K 3K –
ISHARES TR CORE S&P MCP ETF 2M 37K –
ISHARES TR SHORT TREAS BD 2M 14K –
ISHARES TR IBONDS DEC 29 1M 61K –
ISHARES TR MSCI CHINA ETF 807K 19K –
ISHARES TR MSCI EAFE MIN VL 5M 68K –
ISHARES TR TIPS BD ETF 552K 5K –
ISHARES TR IBONDS 29 TRM TS 4M 174K –
ISHARES TR ESG AWR US AGRGT 295K 6K –
ISHARES TR RUSSELL 3000 ETF 2M 8K –
ISHARES TR JPMORGAN USD EMG 8M 89K –
ISHARES TR RUS 1000 GRW ETF 1M 3K –
ISHARES TR MODERT ALLOC ETF 302K 7K –
ISHARES TR IBONDS DEC 2033 4M 155K –
ISHARES TR S&P MC 400GR ETF 6M 73K –
JABIL INC COM 1M 11K –
LENNOX INTL INC COM 2M 3K –
MARATHON PETE CORP COM 2M 11K –
MCKESSON CORP COM 2M 3K –
META PLATFORMS INC CL A 2M 3K –
MONGODB INC CL A 779K 3K –
NUSHARES ETF TR NUVEEN ESG LRGCP 213K 3K –
NUTANIX INC CL A 1M 26K –
NVIDIA CORPORATION COM 3M 28K –
OVINTIV INC COM 2M 35K –
OWENS CORNING NEW COM 2M 10K –
PALANTIR TECHNOLOGIES INC CL A 868K 34K –
PHILLIPS 66 COM 2M 13K –
PROSHARES TR S&P 500 DV ARIST 994K 10K –
PULTE GROUP INC COM 2M 15K –
PURE STORAGE INC CL A 2M 36K –
RIVIAN AUTOMOTIVE INC COM CL A 2M 130K –
ROYAL CARIBBEAN GROUP COM 1M 9K –
SELECT SECTOR SPDR TR COMMUNICATION 8M 99K –
SELECT SECTOR SPDR TR INDL 8M 63K –
SELECT SECTOR SPDR TR SBI INT-UTILS 10M 142K –
SELECT SECTOR SPDR TR FINANCIAL 5M 114K –
SELECT SECTOR SPDR TR RL EST SEL SEC 14M 363K –
SELECT SECTOR SPDR TR SBI CONS STPLS 13M 172K –
SELECT SECTOR SPDR TR TECHNOLOGY 9M 38K –
SELECT SECTOR SPDR TR SBI MATERIALS 21M 236K –
SOFI TECHNOLOGIES INC COM 1M 181K –
SOUNDHOUND AI INC CLASS A COM 40K 10K –
SPDR S&P 500 ETF TR TR UNIT 7M 13K –
SPDR SER TR BBG CONV SEC ETF 8M 110K –
SPDR SER TR BLOOMBERG HIGH Y 8M 83K –
STEEL DYNAMICS INC COM 2M 15K –
TARGA RES CORP COM 2M 18K –
TILRAY BRANDS INC COM 83K 50K –
UBER TECHNOLOGIES INC COM 1M 19K –
UNITED AIRLS HLDGS INC COM 2M 35K –
VALERO ENERGY CORP COM 2M 11K –
VANGUARD BD INDEX FDS INTERMED TERM 526K 7K –
VANGUARD BD INDEX FDS SHORT TRM BOND 2M 31K –
VANGUARD BD INDEX FDS TOTAL BND MRKT 1M 17K –
VANGUARD INDEX FDS REAL ESTATE ETF 467K 6K –
VANGUARD INDEX FDS TOTAL STK MKT 4M 14K –
VANGUARD INDEX FDS GROWTH ETF 6M 17K –
VANGUARD INDEX FDS MCAP VL IDXVIP 6M 42K –
VANGUARD INDEX FDS SMALL CP ETF 279K 1K –
VANGUARD INDEX FDS VALUE ETF 7M 46K –
VANGUARD INTL EQUITY INDEX F FTSE EUROPE ETF 974K 15K –
VANGUARD SCOTTSDALE FDS INT-TERM CORP 1M 15K –
VANGUARD SCOTTSDALE FDS LG-TERM COR BD 8M 102K –
VANGUARD SCOTTSDALE FDS SHRT TRM CORP BD 8M 107K –
VANGUARD SCOTTSDALE FDS SHORT TERM TREAS 2M 41K –
VANGUARD STAR FDS VG TL INTL STK F 32M 523K –
VANGUARD WHITEHALL FDS HIGH DIV YLD 862K 7K –
VANGUARD WORLD FD ESG US STK ETF 234K 2K –
VANGUARD WORLD FD FINANCIALS ETF 16M 162K –
VANGUARD WORLD FD MEGA GRWTH IND 1M 4K –
VERTIV HOLDINGS CO COM CL A 2M 23K –
VISTRA CORP COM 3M 34K –
WAYFAIR INC CL A 2M 29K –
WESTERN ALLIANCE BANCORP COM 2M 25K –
XPO INC COM 1M 13K –