CARSON ADVISORY GROUP

CARSON ADVISORY, INC. Legal Name

Adviser information for CARSON ADVISORY GROUP last updated from Form ADV on March 27th, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.

Advisory Business

Type of Organization Corporation
Fiscal Year End DECEMBER
Legal Location Georgia, United States

Employees

Total Number of Employees 9
Investment Advisory/Research 9
Registered Broker-Dealer Representatives 9
Registered State Investment Advisers 9
Licensed Agents of an Insurance Company 7
No. of Firms/People that Solicit Clients 1

RAUM

Provides Management of Securities Portfolios Yes
Type Accounts RAUM
Discretionary 1,863 $611.9M
Non-Discretionary 199 $83.0M
Total 2,062 $694.9M

Clients

Type Number RAUM
Individuals 565 $161.9M
HNW Individuals 353 $513.0M
Banking or thrift institutions 0 $0
Investment companies 0 $0
Business development companies 0 $0
Pooled investment vehicles 0 $0
Pension and profit sharing plans 3 $4.5M
Charitable organizations 15 $12.0M
State or municipal gov entities 0 $0
Other investment advisers 0 $0
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations or other businesses 6 $3.5M
Other 0 $0
Type Number
No. of Non-RAUM Clients 55
No. of Non-U.S. Clients 0
No. of Financial Planning Clients 0

Services

Advisory Services Financial planningPortfolio management for individuals and/or small businessesPension consulting servicesSelection of other advisers (including private fund managers)
Compensation % of AUMHourly chargesFixed fees

Wrap Fee Program

Offers Wrap Fee Program Yes
Acting As RAUM
Sponsor 0
Portfolio Manager 694.9M
Both for Same 0
Portfolio Manager to Program Sponsor
AMBASSADOR RAYMOND JAMES & ASSOCIATES, INC.

Identifiers

SEC RIA File Number 801-64883
SEC ERA File Number 801-64883
SEC CIK Numbers 1909304
SEC CRD Numbers 117410
Legal Entity Identifier None

Principal Office

470 HILL ST.
ATHENS
GA
United States
Monday - Friday, 8:30-4:30
Tel: 706-543-6578, Fax: 706-543-6579

Chief Compliance Officer

LINDSEY SEAGRAVES
470 HILL ST.
ATHENS
GA
United States
Tel: 706-543-6578
Fax: 706-543-6579
(Full email address available in API data)

Regulatory Contact

ROBERT H. CARSON, JR.
PRESIDENT
470 HILL STREET
ATHENS
GA
United States
Tel: (706) 543-6578
Fax: (706) 543-6579
(Full email address available in API data)

Industry Affiliates

None

Private Funds

Name Type Assets $USD Min Investment $USD No. Owners
None

Control Persons

Name Type Entity Title Since Ownership
CARSON, ROBERT, HOWARD Individual PRESIDENT 01/2000 > 75%
SEAGRAVES, LINDSEY, ADAMS Individual CHIEF COMPLIANCE OFFICER 03/2020 < 5%
Chester, Richard, John Individual VICE PRESIDENT 01/2022 10-25%
WILSON, KEVIN, PATRICK Individual SECRETARY 01/2022 5-10%

No. Employees, Historic

105020192020202120222023202420256 on 5/21/20196 on 6/27/20196 on 9/5/20196 on 9/19/20196 on 1/14/20206 on 1/14/20206 on 3/30/20206 on 3/31/20206 on 4/30/20206 on 6/11/20206 on 7/8/20206 on 10/28/20206 on 11/23/20207 on 3/29/20217 on 4/15/20217 on 7/7/20217 on 10/11/20218 on 3/25/20228 on 4/1/20228 on 6/21/20228 on 6/21/20228 on 3/29/20238 on 4/17/20238 on 10/24/20239 on 3/27/2024

RAUM, Historic

700M350M02019202020212022202320242025447246956 on 5/21/2019447246956 on 6/27/2019447246956 on 9/5/2019447246956 on 9/19/2019447246956 on 1/14/2020447246956 on 1/14/2020513386568 on 3/30/2020513386568 on 3/31/2020500822081 on 4/30/2020500822081 on 6/11/2020500822081 on 7/8/2020500822081 on 10/28/2020500822081 on 11/23/2020571740370 on 3/29/2021571740370 on 4/15/2021571740370 on 7/7/2021571740370 on 10/11/2021693656985 on 3/25/2022693656985 on 4/1/2022693656985 on 6/21/2022693656985 on 6/21/2022600243217 on 3/29/2023600243217 on 4/17/2023600243217 on 10/24/2023694921441 on 3/27/2024

No. Clients, Historic

1,00050002019202020212022202320242025970 on 5/21/2019970 on 6/27/2019970 on 9/5/2019970 on 9/19/2019970 on 1/14/2020970 on 1/14/2020999 on 3/30/2020999 on 3/31/2020993 on 4/30/2020993 on 6/11/2020993 on 7/8/2020993 on 10/28/2020993 on 11/23/2020798 on 3/29/2021798 on 4/15/2021798 on 7/7/2021798 on 10/11/2021907 on 3/25/2022907 on 4/1/2022907 on 6/21/2022907 on 6/21/2022929 on 3/29/2023929 on 4/17/2023929 on 10/24/2023942 on 3/27/2024

Holdings

From latest 13F, filed August 7th, 2024 for period ending June 30th, 2024
Name Class Value $USD # Shares Private Fund
EATON CORP PLC SHS 1M 3K
CHUBB LIMITED COM 380K 1K
COPA HOLDINGS SA CL A 352K 4K
AFLAC INC COM 1M 13K
AT&T INC COM 2M 127K
ABBOTT LABS COM 289K 3K
ABBVIE INC COM 429K 3K
AIR PRODS & CHEMS INC COM 256K 994
ALPHABET INC CAP STK CL C 414K 2K
ALTRIA GROUP INC COM 286K 6K
AMAZON COM INC COM 1M 7K
AMERICAN CENTY ETF TR US SML CP VALU 206K 2K
AMERICAN TOWER CORP NEW COM 235K 1K
AMPLIFY ETF TR CWP ENHANCED DIV 608K 16K
ANALOG DEVICES INC COM 272K 1K
ELEVANCE HEALTH INC COM 221K 408
APOLLO GLOBAL MGMT INC COM 686K 6K
APPLE INC COM 5M 24K
AUTOMATIC DATA PROCESSING IN COM 257K 1K
BANK AMERICA CORP COM 2M 62K
BERKSHIRE HATHAWAY INC DEL CL B NEW 6M 14K
BLACKROCK ETF TRUST II FLEXIBLE INCOME 825K 16K
BLACKSTONE INC COM 1M 11K
BOEING CO COM 869K 5K
BOSTON PROPERTIES INC COM 280K 5K
BROADCOM INC COM 250K 156
CAPITAL GROUP DIVIDEND VALUE SHS CREATION UNI 2M 65K
CAPITAL GROUP GBL GROWTH EQT SHS CREATION UNI 6M 197K
CAPITAL GRP FIXED INCM ETF T CORE PLUS INCM 201K 9K
CARLYLE GROUP INC COM 619K 15K
CARNIVAL PLC ADS 186K 11K
CATERPILLAR INC COM 820K 2K
CHEVRON CORP NEW COM 1M 7K
CISCO SYS INC COM 305K 6K
CITIGROUP INC COM NEW 1M 18K
COCA COLA CO COM 2M 26K
COLGATE PALMOLIVE CO COM 327K 3K
COSTCO WHSL CORP NEW COM 291K 342
DELTA AIR LINES INC DEL COM NEW 2M 37K
DEVON ENERGY CORP NEW COM 226K 5K
DIAGEO PLC SPON ADR NEW 291K 2K
DISNEY WALT CO COM 506K 5K
DOMINION ENERGY INC COM 3M 68K
DUKE ENERGY CORP NEW COM NEW 3M 32K
EDISON INTL COM 4M 53K
EMPIRE ST RLTY TR INC CL A 98K 11K
ENBRIDGE INC COM 244K 7K
EXXON MOBIL CORP COM 1M 11K
META PLATFORMS INC CL A 879K 2K
FASTENAL CO COM 286K 5K
FORD MTR CO DEL COM 467K 37K
FREEPORT-MCMORAN INC CL B 246K 5K
GE AEROSPACE COM NEW 478K 3K
GENERAL MLS INC COM 432K 7K
GILEAD SCIENCES INC COM 338K 5K
GOLDMAN SACHS ETF TR JUST US LRG CP 898K 12K
HALLIBURTON CO COM 642K 19K
HOME DEPOT INC COM 2M 7K
CRESCENT ENERGY COMPANY CL A COM 131K 11K
ILLINOIS TOOL WKS INC COM 372K 2K
ILLUMINA INC COM 277K 3K
INTEL CORP COM 454K 15K
INTERCONTINENTAL EXCHANGE IN COM 389K 3K
INTERNATIONAL BUSINESS MACHS COM 3M 15K
INVESCO EXCHANGE TRADED FD T S&P 500 TOP 50 732K 16K
INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT 371K 2K
INVESCO EXCHANGE TRADED FD T AI AND NEXT GEN 406K 9K
INVESCO EXCH TRADED FD TR II S&P ULTRA DIVIDE 228K 5K
ISHARES TR SELECT DIVID ETF 203K 2K
ISHARES TR CORE S&P500 ETF 707K 1K
ISHARES TR CORE S&P MCP ETF 271K 5K
ISHARES TR RUS 1000 GRW ETF 290K 795
ISHARES TR CORE S&P SCP ETF 297K 3K
ISHARES TR PFD AND INCM SEC 946K 30K
ISHARES TR MSCI USA MIN VOL 201K 2K
JPMORGAN CHASE & CO. COM 2M 11K
J P MORGAN EXCHANGE TRADED F EQUITY PREMIUM 238K 4K
JACKSON FINANCIAL INC COM CL A 3M 36K
JOHNSON & JOHNSON COM 2M 11K
KIMBELL RTY PARTNERS LP UNIT 790K 48K
KINDER MORGAN INC DEL COM 306K 15K
KRAFT HEINZ CO COM 332K 10K
L3HARRIS TECHNOLOGIES INC COM 248K 1K
ELI LILLY & CO COM 826K 912
LOWES COS INC COM 655K 3K
MARATHON PETE CORP COM 250K 1K
MARRIOTT INTL INC NEW CL A 782K 3K
MCDONALDS CORP COM 399K 2K
MERCK & CO INC COM 440K 4K
MICROSOFT CORP COM 5M 10K
MICRON TECHNOLOGY INC COM 791K 6K
MOBILEYE GLOBAL INC COMMON CLASS A 209K 7K
MONDELEZ INTL INC CL A 350K 5K
MOODYS CORP COM 303K 720
NATIONAL BANKSHARES INC VA COM 283K 10K
NEW YORK CMNTY BANCORP INC COM 69K 21K
NEXTERA ENERGY INC COM 861K 12K
NORFOLK SOUTHN CORP COM 231K 1K
NORTHROP GRUMMAN CORP COM 289K 663
NVIDIA CORPORATION COM 890K 7K
NUVEEN QUALITY MUNCP INCOME COM 163K 14K
NUVEEN MUNICIPAL CREDIT INC COM SH BEN INT 2M 152K
NUVEEN PFD & INCOME OPPORTUN COM 280K 38K
NUSHARES ETF TR NUVEEN ESG MIDVL 646K 20K
NUSHARES ETF TR NUVEEN ESG EMRGN 268K 9K
NUVEEN MUN VALUE FD INC COM 102K 12K
OCCIDENTAL PETE CORP COM 722K 11K
ORACLE CORP COM 264K 2K
PG&E CORP COM 817K 47K
PNC FINL SVCS GROUP INC COM 366K 2K
PEPSICO INC COM 1M 7K
PFIZER INC COM 711K 25K
PHILIP MORRIS INTL INC COM 399K 4K
PROCTER AND GAMBLE CO COM 2M 12K
PRUDENTIAL FINL INC COM 1M 9K
QUALCOMM INC COM 536K 3K
QUANTUMSCAPE CORP COM CL A 114K 23K
RTX CORPORATION COM 242K 2K
ROYAL BK CDA COM 201K 2K
ROYCE SMALL CAP TRUST INC COM 224K 15K
SL GREEN RLTY CORP COM 1M 26K
SPDR S&P 500 ETF TR TR UNIT 332K 610
SPDR SER TR S&P DIVID ETF 740K 6K
SALESFORCE INC COM 498K 2K
SCHWAB CHARLES CORP COM 495K 7K
SCHWAB STRATEGIC TR US DIVIDEND EQ 368K 5K
SELECT SECTOR SPDR TR SBI HEALTHCARE 452K 3K
SELECT SECTOR SPDR TR INDL 308K 3K
SELECT SECTOR SPDR TR TECHNOLOGY 808K 4K
SELECT SECTOR SPDR TR SBI INT-UTILS 575K 8K
SOUTHERN CO COM 5M 70K
BLOCK INC CL A 286K 4K
STAG INDL INC COM 245K 7K
STARBUCKS CORP COM 265K 3K
STARWOOD PPTY TR INC COM 844K 45K
SYNOVUS FINL CORP COM NEW 2M 46K
TJX COS INC NEW COM 252K 2K
T ROWE PRICE ETF INC CAP APPRECIATION 4M 131K
TAIWAN SEMICONDUCTOR MFG LTD SPONSORED ADS 404K 2K
TRUIST FINL CORP COM 827K 21K
UNITED PARCEL SERVICE INC CL B 2M 13K
UNITED STATES STL CORP NEW COM 1M 34K
UNITEDHEALTH GROUP INC COM 531K 1K
VANGUARD SPECIALIZED FUNDS DIV APP ETF 745K 4K
VANGUARD STAR FDS VG TL INTL STK F 666K 11K
VANGUARD WORLD FD ESG INTL STK ETF 241K 4K
VANGUARD INTL EQUITY INDEX F FTSE EUROPE ETF 417K 6K
VANGUARD INDEX FDS S&P 500 ETF SHS 207K 414
VANGUARD INDEX FDS REAL ESTATE ETF 704K 8K
VANGUARD INDEX FDS MID CAP ETF 239K 986
VANGUARD INDEX FDS GROWTH ETF 206K 551
VANGUARD INDEX FDS VALUE ETF 400K 2K
VANGUARD INDEX FDS TOTAL STK MKT 823K 3K
VERIZON COMMUNICATIONS INC COM 1M 26K
PARAMOUNT GLOBAL CLASS B COM 554K 53K
VIATRIS INC COM 589K 55K
WALMART INC COM 739K 11K
WALKER & DUNLOP INC COM 1M 13K
WELLS FARGO CO NEW COM 818K 14K
WESTERN ASSET MANAGED MUNS F COM 407K 39K
WEYERHAEUSER CO MTN BE COM NEW 746K 26K
WHIRLPOOL CORP COM 822K 8K
WILLIAMS COS INC COM 717K 17K
YUM BRANDS INC COM 272K 2K
ZENTALIS PHARMACEUTICALS INC COM 64K 16K
ZIONS BANCORPORATION N A COM 334K 8K