DIRECTIONAL FINANCIAL SERVICES

DIRECTIONAL FINANCIAL SERVICES, LLC Legal Name

Adviser information for DIRECTIONAL FINANCIAL SERVICES last updated from Form ADV on March 28th, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.

Advisory Business

Type of Organization Limited Liability Company
Fiscal Year End DECEMBER
Legal Location Washington, United States

Employees

Total Number of Employees 6
Investment Advisory/Research 4
Registered Broker-Dealer Representatives 0
Registered State Investment Advisers 5
Licensed Agents of an Insurance Company 0
No. of Firms/People that Solicit Clients 0

RAUM

Provides Management of Securities Portfolios Yes
Type Accounts RAUM
Discretionary 80 $9.3M
Non-Discretionary 0 $0
Total 80 $9.3M

Clients

Type Number RAUM
Individuals 35 $9.3M
HNW Individuals 0 $0
Banking or thrift institutions 0 $0
Investment companies 0 $0
Business development companies 0 $0
Pooled investment vehicles 0 $0
Pension and profit sharing plans 0 $0
Charitable organizations 0 $0
State or municipal gov entities 0 $0
Other investment advisers 0 $0
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations or other businesses 0 $0
Other 0 $0
Type Number
No. of Non-RAUM Clients 0
No. of Non-U.S. Clients 0
No. of Financial Planning Clients 0

Services

Advisory Services Financial planningPortfolio management for individuals and/or small businesses
Compensation % of AUMHourly chargesFixed fees

Identifiers

SEC RIA File Number 801-79954
SEC ERA File Number 801-79954
SEC CIK Numbers None
SEC CRD Numbers 171903
Legal Entity Identifier None

Principal Office

1420 5TH AVE
SUITE 3150
SEATTLE
WA
United States
Monday - Friday, 8:00 AM - 5:00 PM
Tel: 206-508-3240, Fax: 866-496-9877

Chief Compliance Officer

JUSTIN BULLER
1420 5TH AVE
SUITE 3150
SEATTLE
WA
United States
Tel: 206-923-3474
Fax: 206-923-3484
(Full email address available in API data)

Industry Affiliates

EMPIRICAL INSURANCE, LLC Insurance company or agency
EMPIRICAL PROPERTIES Real estate broker or dealer
EMPIRICAL PROPERTIES Real estate broker or dealer
EMPIRICAL WEALTH MANAGEMENT Other investment adviser, including financial planners
SECURE LEGACY LAW GROUP Lawyer or law firm

Private Funds

Name Type Assets $USD Min Investment $USD No. Owners
None

Control Persons

Name Type Entity Title Since Ownership
EMPIRICAL WEALTH MANAGEMENT Domestic Entity OWNER 05/2014 > 75%
SMITH, KENNETH, ROBERT Individual EMPIRICAL WEALTH MANAGEMENT MEMBER 10/2010 50-75%
BULLER, JUSTIN, WYATT Individual CHIEF COMPLIANCE OFFICER 01/2021 < 5%

No. Employees, Historic

10502020202120222023202420259 on 3/30/20209 on 3/30/20209 on 6/29/20209 on 2/10/20219 on 3/31/20218 on 3/31/20227 on 3/29/20236 on 3/28/2024

RAUM, Historic

10M5M02020202120222023202420258931362 on 3/30/20208931362 on 3/30/20208931362 on 6/29/20208931362 on 2/10/20219029790 on 3/31/20218234705 on 3/31/20227280697 on 3/29/20239341251 on 3/28/2024

No. Clients, Historic

5025020202021202220232024202540 on 3/30/202040 on 3/30/202040 on 6/29/202040 on 2/10/202143 on 3/31/202139 on 3/31/202237 on 3/29/202335 on 3/28/2024