FINANCIAL COACH

FC ADVISORY, LLC Legal Name

Adviser information for FINANCIAL COACH last updated from Form ADV on February 6th, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.

Advisory Business

Type of Organization Limited Liability Company
Fiscal Year End DECEMBER
Legal Location Pennsylvania, United States

Employees

Total Number of Employees 7
Investment Advisory/Research 5
Registered Broker-Dealer Representatives 0
Registered State Investment Advisers 5
Licensed Agents of an Insurance Company 1
No. of Firms/People that Solicit Clients 0

RAUM

Provides Management of Securities Portfolios Yes
Type Accounts RAUM
Discretionary 653 $300.8M
Non-Discretionary 0 $0
Total 653 $300.8M

Clients

Type Number RAUM
Individuals 153 $101.0M
HNW Individuals 65 $199.8M
Banking or thrift institutions 0 $0
Investment companies 0 $0
Business development companies 0 $0
Pooled investment vehicles 0 $0
Pension and profit sharing plans 0 $0
Charitable organizations 0 $0
State or municipal gov entities 0 $0
Other investment advisers 0 $0
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations or other businesses 0 $0
Other 0 $0
Type Number
No. of Non-RAUM Clients 5
No. of Non-U.S. Clients 0
No. of Financial Planning Clients 101-250

Services

Advisory Services Financial planningPortfolio management for individuals and/or small businesses
Compensation % of AUMHourly chargesFixed fees

Identifiers

SEC RIA File Number 801-81042
SEC ERA File Number 801-81042
SEC CIK Numbers 1683754
SEC CRD Numbers 170478
Legal Entity Identifier None

Principal Office

940 E. BOOT RD.
SUITE 101
WEST CHESTER
PA
United States
Monday - Friday, 9 AM TO 5 PM
Tel: 484-887-0452, Fax: 484-887-0629

Chief Compliance Officer

OWEN F MULHERN IV
PRESIDENT
940 EAST BOOT RD.
SUITE 101
WEST CHESTER
PA
United States
Tel: 484-887-0452
Fax: 484-887-0629
(Full email address available in API data)

Regulatory Contact

BECKY MULHERN
COMPLIANCE COORDINATOR
940 EAST BOOT RD.
SUITE 101
WEST CHESTER
PA
United States
Tel: 484-887-0452
Fax: 484-887-0629
(Full email address available in API data)

Industry Affiliates

None

Private Funds

Name Type Assets $USD Min Investment $USD No. Owners
None

Control Persons

Name Type Entity Title Since Ownership
MASTRONARDO, JEFFREY, NMN Individual PARTNER 02/2014 25-50%
MULHERN, OWEN, FRANCIS Individual MANAGING MEMBER, CHIEF COMPLIANCE OFFICER 02/2014 25-50%
TRAYNOR, MICHAEL, BRIAN Individual PARTNER 01/2018 10-25%
TAIT, MEGHAN, THERESA Individual PARTNER 01/2020 10-25%

No. Employees, Historic

105020192020202120222023202420257 on 4/1/20197 on 3/25/20207 on 6/30/20207 on 1/7/20217 on 3/8/20227 on 3/16/20237 on 2/6/2024

RAUM, Historic

400M200M02019202020212022202320242025174440377 on 4/1/2019191743212 on 3/25/2020191743212 on 6/30/2020222975352 on 1/7/2021268955376 on 3/8/2022239502652 on 3/16/2023300771728 on 2/6/2024

No. Clients, Historic

30015002019202020212022202320242025175 on 4/1/2019180 on 3/25/2020180 on 6/30/2020189 on 1/7/2021203 on 3/8/2022213 on 3/16/2023218 on 2/6/2024

Holdings

From latest 13F, filed July 8th, 2024 for period ending June 30th, 2024
Name Class Value $USD # Shares Private Fund
VANGUARD WORLD FD MEGA GRWTH IND 33M 104K
VANGUARD INTL EQUITY INDEX F ALLWRLD EX US 22M 371K
VANGUARD INDEX FDS EXTEND MKT ETF 21M 127K
VANGUARD INDEX FDS GROWTH ETF 15M 40K
ISHARES TR CORE US AGGBD ET 12M 122K
VANGUARD BD INDEX FDS INTERMED TERM 11M 140K
ISHARES TR CORE DIV GRWTH 10M 177K
VANGUARD INDEX FDS SML CP GRW ETF 10M 40K
ISHARES TR BROAD USD HIGH 9M 243K
VANGUARD INDEX FDS REAL ESTATE ETF 9M 105K
VANGUARD CHARLOTTE FDS TOTAL INT BD ETF 8M 172K
VANGUARD INDEX FDS TOTAL STK MKT 8M 31K
SCHWAB STRATEGIC TR US TIPS ETF 7M 132K
ISHARES TR CORE MSCI TOTAL 6M 94K
SSGA ACTIVE ETF TR BLACKSTONE SENR 6M 148K
ISHARES TR CORE S&P MCP ETF 4M 74K
VANGUARD TAX-MANAGED FDS VAN FTSE DEV MKT 4M 88K
ISHARES TR RUS 1000 VAL ETF 4M 23K
VANGUARD INDEX FDS LARGE CAP ETF 4M 15K
VANGUARD SCOTTSDALE FDS MTG-BKD SECS ETF 3M 73K
ISHARES TR CORE TOTAL USD 3M 62K
VANGUARD BD INDEX FDS SHORT TRM BOND 3M 36K
ISHARES TR CORE HIGH DV ETF 3M 25K
INVESCO QQQ TR UNIT SER 1 3M 6K
SCHWAB STRATEGIC TR US LCAP GR ETF 2M 22K
ISHARES TR CORE INTL AGGR 2M 45K
VANGUARD BD INDEX FDS TOTAL BND MRKT 2M 31K
VANGUARD SPECIALIZED FUNDS DIV APP ETF 2M 12K
APPLE INC COM 2M 10K
ISHARES TR CORE MSCI INTL 2M 28K
ISHARES TR NATIONAL MUN ETF 2M 16K
SPDR SER TR NUVEEN BLMBRG SH 2M 33K
INVESCO EXCH TRADED FD TR II SR LN ETF 1M 71K
ELI LILLY & CO COM 1M 2K
SCHWAB STRATEGIC TR US REIT ETF 1M 74K
ISHARES TR CORE 1 5 YR USD 1M 29K
ISHARES TR PFD AND INCM SEC 1M 42K
ISHARES TR SHRT NAT MUN ETF 1M 12K
VANGUARD INDEX FDS MCAP GR IDXVIP 1M 5K
VANGUARD MALVERN FDS STRM INFPROIDX 1M 22K
CHUBB LIMITED COM 1M 4K
VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 1M 23K
VANGUARD MUN BD FDS TAX EXEMPT BD 971K 19K
SPDR SER TR PRTFLO S&P500 GW 952K 12K
ISHARES TR 0-5YR INVT GR CP 937K 19K
ISHARES TR MBS ETF 867K 9K
VANECK ETF TRUST HIGH YLD MUNIETF 823K 16K
VANGUARD INTL EQUITY INDEX F TT WRLD ST ETF 779K 7K
VANGUARD INDEX FDS MCAP VL IDXVIP 750K 5K
VANGUARD INDEX FDS VALUE ETF 730K 5K
VANGUARD STAR FDS VG TL INTL STK F 714K 12K
VANGUARD SCOTTSDALE FDS INT-TERM CORP 711K 9K
ISHARES TR CORE S&P US GWT 701K 5K
VANGUARD SCOTTSDALE FDS SHRT TRM CORP BD 689K 9K
VANGUARD INDEX FDS SMALL CP ETF 686K 3K
ISHARES TR RUS 2000 GRW ETF 649K 2K
SPDR S&P 500 ETF TR TR UNIT 636K 1K
INVESCO EXCH TRD SLF IDX FD BULSHS 2025 CB 611K 30K
INVESCO EXCH TRD SLF IDX FD BULSHS 2024 CB 602K 29K
SPDR SER TR NUVEEN BLOOMBERG 596K 23K
BERKSHIRE HATHAWAY INC DEL CL B NEW 561K 1K
ISHARES TR TIPS BD ETF 558K 5K
VANGUARD INTL EQUITY INDEX F GLB EX US ETF 539K 13K
INVESCO EXCH TRD SLF IDX FD BULSHS 2026 CB 532K 28K
ISHARES TR S&P MC 400VL ETF 521K 5K
ISHARES TR S&P SML 600 GWT 519K 4K
SCHWAB STRATEGIC TR US DIVIDEND EQ 511K 7K
ISHARES TR SELECT DIVID ETF 489K 4K
CSX CORP COM 482K 14K
ISHARES TR CORE S&P SCP ETF 475K 4K
SCHWAB STRATEGIC TR EMRG MKTEQ ETF 466K 18K
VANGUARD WHITEHALL FDS EM MK GOV BD ETF 453K 7K
ISHARES TR INTRM GOV CR ETF 451K 4K
ISHARES TR 0-5 YR TIPS ETF 444K 4K
SCHWAB STRATEGIC TR 5 10YR CORP BD 386K 9K
SCHWAB STRATEGIC TR US LRG CAP ETF 377K 6K
ISHARES TR CORE S&P TTL STK 371K 3K
SCHWAB STRATEGIC TR INT-TRM U.S TRES 356K 7K
JOHNSON & JOHNSON COM 354K 2K
ISHARES TR ISHS 5-10YR INVT 335K 7K
VANGUARD SCOTTSDALE FDS INTER TERM TREAS 315K 5K
SPDR INDEX SHS FDS DJ GLB RL ES ETF 305K 7K
ISHARES TR RUSSELL 2000 ETF 302K 1K
INNOVATOR ETFS TRUST US EQTY ULTRA B 269K 8K
ISHARES TR 7-10 YR TRSY BD 267K 3K
MICROSOFT CORP COM 264K 591
ASTRAZENECA PLC SPONSORED ADR 262K 3K
INNOVATOR ETFS TRUST US EQT ULTRA BFR 252K 8K
VANECK ETF TRUST SHRT HGH YLD MUN 250K 11K
NVIDIA CORPORATION COM 247K 2K
VANGUARD INDEX FDS MID CAP ETF 243K 1K
ISHARES TR MSCI EAFE ETF 236K 3K
INNOVATOR ETFS TRUST US EQTY ULTRA B 232K 7K
ISHARES TR MRGSTR MD CP GRW 228K 3K
SEMPRA COM 211K 3K