Hedge Fund Database

AFFINITY CAPITAL ADVISORS LLC

Adviser information for AFFINITY CAPITAL ADVISORS LLC last updated from Form ADV on March 11th, 2024. Select data displayed; additional Form ADV, Form D, Form 13F and other data is available from the Fincoded API.

Advisory Business

Type of Organization Limited Liability Company
Fiscal Year End DECEMBER
Legal Location California, United States

Employees

Total Number of Employees 8
Investment Advisory/Research 5
Registered Broker-Dealer Representatives 0
Registered State Investment Advisers 5
Licensed Agents of an Insurance Company 1
No. of Firms/People that Solicit Clients 0

RAUM

Provides Management of Securities Portfolios Yes
Type Accounts RAUM
Discretionary 1,373 $454.7M
Non-Discretionary 36 $25.4M
Total 1,409 $480.1M

Clients

Type Number RAUM
Individuals 267 $79.4M
HNW Individuals 175 $394.4M
Banking or thrift institutions 0 $0
Investment companies 0 $0
Business development companies 0 $0
Pooled investment vehicles 0 $0
Pension and profit sharing plans 9 $2.7M
Charitable organizations <5 $2.5M
State or municipal gov entities 0 $0
Other investment advisers 0 $0
Insurance companies 0 $0
Sovereign wealth funds and foreign official institutions 0 $0
Corporations or other businesses 5 $1.1M
Other 0 $0
Type Number
No. of Non-RAUM Clients 0
No. of Non-U.S. Clients 1
No. of Financial Planning Clients 0

Services

Advisory Services Financial planningPortfolio management for individuals and/or small businessesPension consulting servicesSelection of other advisers (including private fund managers)
Compensation % of AUMHourly chargesFixed fees

Identifiers

SEC RIA File Number 801-81133
SEC ERA File Number 801-81133
SEC CIK Numbers 1810023
SEC CRD Numbers 166226
Legal Entity Identifier None

Principal Office

825 PAGE STREET
BERKELEY
CA
United States
Monday - Friday, 8:00AM - 5:00PM
Tel: 510-984-0261, Fax: 510-217-3700

Websites

www.affinitycapadv.com www.affinitycapital.com/

Chief Compliance Officer

JONATHAN M. CARDENAS
MANAGING MEMBER
825 PAGE STREET
BERKELEY
CA
United States
Tel: 510-984-0261
(Full email address available in API data)

Regulatory Contact

SHEENALYN GINO-GINO
OFFICE MANAGER
825 PAGE STREET
BERKELEY
CA
United States
Tel: 510-984-0261
(Full email address available in API data)

Industry Affiliates

None

Private Funds

Name Type Assets $USD Min Investment $USD No. Owners
None

Control Persons

Name Type Entity Title Since Ownership
KENMORE, SEAN, MARCUS Individual – MANAGING MEMBER 05/2013 < 5%
MANZO-CARDENAS, JONATHAN Individual – MANAGING MEMBER & CHIEF COMPLIANCE OFFICER 02/2018 < 5%
THE SMK TRUST Domestic Entity – HOLDING COMPANY 01/2021 50-75%
KENMORE, SEAN, MARCUS Individual THE SMK TRUST MANAGING MEMBER 01/2021 > 75%
MANZO-CARDENAS, JONATHAN Individual THE ASCHENBERGER MANZO FAMILY TRUST MANAGING MEMBER & CHIEF COMPLIANCE OFFICER 03/2022 > 75%
THE ASCHENBERGER MANZO FAMILY TRUST Domestic Entity – HOLDING COMPANY 03/2022 50-75%

No. Employees, Historic

105020192020202120222023202420258 on 12/10/20198 on 3/23/20208 on 4/29/20208 on 6/18/20208 on 7/13/20208 on 2/24/20218 on 4/8/20218 on 7/16/20219 on 3/23/20229 on 4/1/20229 on 5/23/20227 on 3/8/20238 on 3/11/2024

RAUM, Historic

600M300M02019202020212022202320242025220556566 on 12/10/2019280896697 on 3/23/2020280896697 on 4/29/2020280896697 on 6/18/2020280896697 on 7/13/2020416316205 on 2/24/2021416316205 on 4/8/2021416316205 on 7/16/2021511308407 on 3/23/2022511308407 on 4/1/2022511308407 on 5/23/2022445318221 on 3/8/2023480108681 on 3/11/2024

No. Clients, Historic

2,0001,00002019202020212022202320242025387 on 12/10/20191032 on 3/23/20201032 on 4/29/20201032 on 6/18/20201032 on 7/13/2020427 on 2/24/2021427 on 4/8/2021427 on 7/16/2021461 on 3/23/2022461 on 4/1/2022461 on 5/23/2022473 on 3/8/2023457 on 3/11/2024

Holdings

From latest 13F, filed August 13th, 2024 for period ending June 30th, 2024
Name Class Value $USD # Shares Private Fund
3M CO COM 204K 2K –
ABBVIE INC COM 584K 3K –
ADOBE INC COM 442K 796 –
ALPHABET INC CAP STK CL A 769K 4K –
ALPHABET INC CAP STK CL C 3M 14K –
ALTRIA GROUP INC COM 315K 7K –
AMAZON COM INC COM 2M 11K –
AMETEK INC COM 1M 9K –
AMGEN INC COM 259K 830 –
APPLE INC COM 34M 163K –
ARISTA NETWORKS INC COM 285K 812 –
AT&T INC COM 193K 10K –
BANK AMERICA CORP COM 298K 8K –
BERKSHIRE HATHAWAY INC DEL CL B NEW 986K 2K –
BLACKSTONE INC COM 359K 3K –
BLOCK H & R INC COM 274K 5K –
BOEING CO COM 313K 2K –
BURLINGTON STORES INC COM 629K 3K –
CABOT CORP COM 295K 3K –
CADENCE DESIGN SYSTEM INC COM 879K 3K –
CANADIAN IMPERIAL BK COMM TO COM 404K 9K –
CANADIAN NATL RY CO COM 709K 6K –
CANADIAN PACIFIC KANSAS CITY COM 546K 7K –
CATERPILLAR INC COM 508K 2K –
CHEVRON CORP NEW COM 700K 4K –
CISCO SYS INC COM 433K 9K –
COCA COLA CO COM 536K 8K –
COLGATE PALMOLIVE CO COM 276K 3K –
CONSTELLATION ENERGY CORP COM 237K 1K –
COSTCO WHSL CORP NEW COM 531K 625 –
DBX ETF TR XTRACK MSCI EAFE 879K 21K –
DEERE & CO COM 814K 2K –
DIMENSIONAL ETF TRUST US CORE EQUITY 2 827K 26K –
DISNEY WALT CO COM 231K 2K –
EATON CORP PLC SHS 252K 803 –
ELI LILLY & CO COM 5M 6K –
EXXON MOBIL CORP COM 254K 2K –
GRAYSCALE BITCOIN TR BTC SHS REP COM UT 269K 5K –
HOME DEPOT INC COM 639K 2K –
HUBSPOT INC COM 245K 416 –
INTEL CORP COM 394K 13K –
INTERNATIONAL BUSINESS MACHS COM 379K 2K –
INVESCO EXCH TRADED FD TR II EQUAL WEGT 0-30 5M 214K –
INVESCO EXCHANGE TRADED FD T S&P500 PUR GWT 502K 13K –
INVESCO QQQ TR UNIT SER 1 3M 5K –
ISHARES INC CORE MSCI EMKT 3M 63K –
ISHARES INC EMNG MKTS EQT 674K 14K –
ISHARES INC ESG AWR MSCI EM 712K 21K –
ISHARES INC MSCI EMRG CHN 14M 245K –
ISHARES TR 10-20 YR TRS ETF 7M 68K –
ISHARES TR 20 YR TR BD ETF 1M 12K –
ISHARES TR CALIF MUN BD ETF 6M 104K –
ISHARES TR COHEN STEER REIT 586K 10K –
ISHARES TR CORE 1 5 YR USD 397K 8K –
ISHARES TR CORE MSCI EAFE 7M 103K –
ISHARES TR CORE S&P MCP ETF 6M 103K –
ISHARES TR CORE S&P SCP ETF 2M 19K –
ISHARES TR CORE S&P500 ETF 45M 82K –
ISHARES TR CORE TOTAL USD 42M 927K –
ISHARES TR CORE US AGGBD ET 1M 11K –
ISHARES TR EAFE GRWTH ETF 15M 144K –
ISHARES TR EAFE VALUE ETF 18M 348K –
ISHARES TR ESG AW MSCI EAFE 1M 18K –
ISHARES TR ESG AWARE MSCI 762K 20K –
ISHARES TR ESG AWR MSCI USA 17M 142K –
ISHARES TR ESG AWR US AGRGT 7M 149K –
ISHARES TR ESG AWRE 1 5 YR 1M 46K –
ISHARES TR ESG AWRE USD ETF 744K 33K –
ISHARES TR ESG MSCI LEADR 417K 4K –
ISHARES TR EUROPE ETF 1M 22K –
ISHARES TR GL CLEAN ENE ETF 837K 63K –
ISHARES TR JPMORGAN USD EMG 452K 5K –
ISHARES TR MSCI INTL VLU FT 925K 34K –
ISHARES TR RUS 1000 GRW ETF 5M 12K –
ISHARES TR RUS 1000 VAL ETF 3M 17K –
ISHARES TR RUS 2000 GRW ETF 1M 5K –
ISHARES TR RUS 2000 VAL ETF 1M 8K –
ISHARES TR RUS MDCP VAL ETF 1M 11K –
ISHARES TR RUS MID CAP ETF 387K 5K –
ISHARES TR RUS TP200 VL ETF 247K 3K –
ISHARES TR RUSSELL 3000 ETF 867K 3K –
ISHARES TR S&P 100 ETF 9M 32K –
ISHARES TR S&P 500 GRWT ETF 590K 6K –
JOHNSON & JOHNSON COM 424K 3K –
JPMORGAN CHASE & CO. COM 870K 4K –
KLA CORP COM NEW 540K 655 –
LAM RESEARCH CORP COM 266K 250 –
MACYS INC COM 209K 11K –
MASTERCARD INCORPORATED CL A 1M 3K –
MCDONALDS CORP COM 2M 10K –
MERCK & CO INC COM 474K 4K –
META PLATFORMS INC CL A 3M 6K –
MICROSOFT CORP COM 4M 10K –
NETFLIX INC COM 1M 2K –
NEXTERA ENERGY INC COM 228K 3K –
NORTHROP GRUMMAN CORP COM 324K 743 –
NVIDIA CORPORATION COM 939K 8K –
OMNICOM GROUP INC COM 203K 2K –
ORACLE CORP COM 230K 2K –
PEPSICO INC COM 291K 2K –
PROCTER AND GAMBLE CO COM 1M 7K –
RENOVORX INC COM NEW 15K 13K –
ROYAL BK CDA COM 683K 6K –
S&P GLOBAL INC COM 262K 587 –
SCHWAB CHARLES CORP COM 331K 4K –
SCHWAB STRATEGIC TR INTL EQTY ETF 2M 48K –
SCHWAB STRATEGIC TR US AGGREGATE B 5M 108K –
SCHWAB STRATEGIC TR US LCAP GR ETF 8M 83K –
SCHWAB STRATEGIC TR US LCAP VA ETF 4M 56K –
SCHWAB STRATEGIC TR US MID-CAP ETF 3M 37K –
SEAGATE TECHNOLOGY HLDNGS PL ORD SHS 673K 7K –
SELECT SECTOR SPDR TR ENERGY 4M 43K –
SELECT SECTOR SPDR TR SBI HEALTHCARE 292K 2K –
SELECT SECTOR SPDR TR TECHNOLOGY 12M 51K –
SPDR S&P 500 ETF TR TR UNIT 3M 5K –
SPDR SER TR PORTFOLIO S&P600 2M 59K –
SPDR SER TR PRTFLO S&P500 GW 7M 87K –
SPDR SER TR SPDR S&P 500 ETF 929K 21K –
STRYKER CORPORATION COM 271K 796 –
SYNOPSYS INC COM 2M 4K –
TESLA INC COM 2M 8K –
TORONTO DOMINION BK ONT COM NEW 582K 11K –
UNITEDHEALTH GROUP INC COM 241K 473 –
UNITY SOFTWARE INC COM 2M 154K –
VANGUARD ADMIRAL FDS INC 500 VAL IDX FD 466K 3K –
VANGUARD BD INDEX FDS SHORT TRM BOND 5M 60K –
VANGUARD CHARLOTTE FDS TOTAL INT BD ETF 394K 8K –
VANGUARD INDEX FDS GROWTH ETF 46M 123K –
VANGUARD INDEX FDS MID CAP ETF 1M 6K –
VANGUARD INDEX FDS REAL ESTATE ETF 703K 8K –
VANGUARD INDEX FDS S&P 500 ETF SHS 655K 1K –
VANGUARD INDEX FDS SMALL CP ETF 2M 10K –
VANGUARD INDEX FDS TOTAL STK MKT 344K 1K –
VANGUARD INDEX FDS VALUE ETF 32M 202K –
VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 475K 11K –
VANGUARD SCOTTSDALE FDS SHRT TRM CORP BD 971K 13K –
VANGUARD TAX-MANAGED FDS VAN FTSE DEV MKT 2M 40K –
VANGUARD WHITEHALL FDS EM MK GOV BD ETF 457K 7K –
VANGUARD WORLD FD ESG INTL STK ETF 327K 6K –
VANGUARD WORLD FD ESG US STK ETF 6M 63K –
VANGUARD WORLD FD INF TECH ETF 487K 844 –
VISA INC COM CL A 968K 4K –
WALMART INC COM 327K 5K –
WELLS FARGO CO NEW COM 263K 4K –
ZIFF DAVIS INC COM 231K 4K –